Remove Lead Generation Remove Psychographics Remove Segmentation Remove Storytelling
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B2B Marketing Trends & Studies That Every Marketer Should Know

Valasys

The trends from intent-data can be combined with B2B marketing topics & B2B personalization trends including the demographic, psychographic, technographic, firmographic & ‘fit-data’ as well as based on psychographic analysis of the audiences on the website, can be used for segmenting & sub-segmenting the market into diverse clusters.

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How to Scale Up Personalization to Streamline B2B Sales Cycle

Valasys

. & the demographic, firmographic, technographic & psychographic insights of the customers amassed from an array of channels across the web. The realm of social media, as well as, the primary domain of a website needs to have a blended strategy for storytelling employing text-based & visual storytelling.

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How to Build Customer Loyalty with Content Marketing

Valasys

With the help of intent data & tools available for the psychographic analysis of the prospects, the marketers can analyze the emotional quotients of the prospects. Employ Storytelling : Buying is more of an implicit decision. Storytelling will always remain important, so will be the fact that who is telling those stories.

Loyalty 72
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Why should you opt-in for B2B Contextual Marketing?

Valasys

This includes the information about their current location & intent data, their demographic, psychographic, firmographic & fit-data insights & other information about their research methodologies & the channels opted-in for researching about their buying preferences. So, based on “fit-data” the segmentation can be refined.

Opt-in 45
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How B2B Marketers can stay close to their Customers

Valasys

The target personas need to be clustered into specific segments before they can be targeted and converted. Audio storytelling is an effective way of content marketing & is proliferating among the audience groups as a popular medium to hear from their favorite brands & niche-personalities.

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75 PPC Influencers Who Are Changing The Game

Atomic Reach

Andrew Goodman is a founder at Page Zero with a goal to bring some structure to the chaotic SEM segment. Marty Weintraub is an author, speaker, and entrepreneur focused on psychographic targeting in the digital marketing field. He is an advocate of digital storytelling and an expert in seasoned growth marketing.

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8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM)

Valasys

Segmenting the market based on products or services is easier than ever, using the algorithms leveraging artificial Intelligence (AI) & machine learning (ML). For what niche it has been designed specifically for – the demographics, firmographics, technographics & the psychographic aspects intact.