Marketing Insider Group

APRIL 6, 2021

With content marketing. The Power of Customer Retention Marketing. Implementing effective customer retention strategies into your content marketing plan can help you build a community of advocates for your brand. Source: HubSpot. 9 Customer Retention Strategies That Use Content Marketing. Quick Takeaways.

Top of Funnel 336

Top of Funnel Work Management Marketing Management Content Marketing 336

EveryoneSocial

SEPTEMBER 28, 2021

Marketing might be busy going after traditional outlets like paid search and organic traffic, but a powerful strategy that can’t be ignored is word-of-mouth marketing. That’s why businesses must focus on word-of-mouth and more marketing teams must prioritize how to influence this channel. What Is Word-of-Mouth Marketing?

Word of Mouth 98

Word of Mouth Statistics WOM Paid Search Agency 98

Valasys

OCTOBER 21, 2019

In a ferociously competitive B2B landscape, admit stern competition, leveraging ratings & reviews are paramount for marketers to attract, engage, convert & retain the customers. Learn more on Reasons to use Emotional Analytics in B2B Marketing. How Leveraging Ratings & Reviews can help Brands.

WOMM 49

WOMM Word of Mouth B2B Marketing Work Management 49

Valasys

DECEMBER 23, 2019

The scope of artificial intelligence & machine learning (ML) is vast & when it comes to the implementation of AI for B2B marketing, there is so much of it being discovered & tested every day. Artificial Intelligence (AI) ever since its inception, has taken the industry by storm by infusing the data-driven insights with marketing.

Marketing AI 59

Marketing AI Enterprise Management B2B Marketing Work Management 59

Valasys

MAY 8, 2020

Email marketing is amongst the most effective and impactful messaging channels and running email marketing campaigns is a worthwhile endeavor for marketers to send hyper-personalized content to their prospects and customers, build brand credibility and recognition and boost sales.

Email Marketing 64

Email Marketing Optimization Campaigns WOMM 64

Valasys

MARCH 5, 2020

As Ann Handley, the head of content marketing at MarketingProfs says, “Make your customers the hero of your stories,” this very much implies the current set-up of content strategy in 2020. Read more on 8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM).

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

Valasys

AUGUST 19, 2019

The very purpose of content marketing has been associated with the feedback mechanisms to trigger lead generation processes for B2B businesses. Content marketing is also associated with the on & off-page optimization of a business’ website , with diverse Email Marketing Campaigns for reputation building & enhancing brand resonance.

Lead Generation 40

Lead Generation Top of Funnel Lead Ranking Sales Qualified Leads 40