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The Freelance Writer’s Guide to Pitching

ClearVoice

Go to their site or blog and look for a “Write for Us” or “Contributor Guidelines” link. Check out this HubSpot post for some general guidelines on crafting good sales email subject lines (because you are selling yourself, after all). In your pitch, you should: Follow their submission guidelines.

SME 105
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The Ultimate Sales Playbooks: How to Create Your Own with Examples for Success

Salesforce Marketing Cloud

Scripts and templates To maintain consistency in communication, your playbook should include scripts for calls and meetings, email templates for various scenarios, and guidelines for social media interactions. For example, a B2B software company might have personas like Tech-Savvy Startup Owner or Cost-Conscious SME Manager.

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How to Turn One Piece of Content into Multiple for SEO

Moz

If you're creating a breakdown of your product or service, you may want to start by interviewing a subject matter expert (SME) to gain real-life details on the product/service and the solutions it provides to your target audience. You need to understand what your audience searches for and how to ensure you’re in the mix of search results.

SEO 85
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How Much Should You Pay Freelance Writers?

nDash

Brand style guide : Even the most seasoned writers can fall short of the mark if they don’t know your content guidelines. Notes: The prices shown here are also apply to bylined articles for third-party publications. Blog examples : Show writers what success looks like. Notes: The prices shown here do NOT include design and layout work.

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Hiring a SEO Agency? 45+ Experts Tell You What to Look For & Avoid!

Directive Agency

An agency who works within Google Guidelines . All too often smaller agencies will fly a white hat / ethical SEO banner whilst focusing on strategies like PBNs that are easy to scale yet risky and clearly against Google’s guidelines and all too often can be easily labeled as a link scheme. Do they produce GREAT blog content?