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How to Build Customer Loyalty with Content Marketing

Valasys

Ever wondered how to build customer loyalty with content marketing? But again the question arises: How building customer loyalty is possible with content marketing? With the help of intent data & tools available for the psychographic analysis of the prospects, the marketers can analyze the emotional quotients of the prospects.

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Future of B2B Demand Generation: Trends On the Horizon

Binary Demand

Below are the few insights gathered from diverse surveys and research on B2B buyer behavior: Gartner, Inc. Loyalty cultivation ABM’s personalized approach nurtures loyalty by showcasing a profound comprehension of account challenges and strategic objectives. more than digital supplier interactions for affirming value.

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Future of B2B Demand Generation: Trends On the Horizon

Binary Demand

Below are the few insights gathered from diverse surveys and research on B2B buyer behavior: Gartner, Inc. Loyalty cultivation ABM’s personalized approach nurtures loyalty by showcasing a profound comprehension of account challenges and strategic objectives. more than digital supplier interactions for affirming value.

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How B2B Marketers can stay close to their Customers

Valasys

According to Gartner, Customer Experience Management (CEM) is the practice of designing & reacting to customer interactions to meet or exceed their expectations, leading to greater customer satisfaction, loyalty & advocacy. According to a report by Gartner, B2B marketers generate a meager of 19.4%

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Building Character: How to Design Buyer Personas That Align With the Customer Journey

Content Standard

Personas cover demographic, psychographic, ethnographic, technographic, transactional, and behavioral data, which all inform the fictional character you create to represent a potential or current customer. Remember, your sales and support teams are dealing with customers every day, so don’t forget to include them in persona research.

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5 Ways to Improve Your B2B Customer Experience with Sales Enablement Technology

Seismic

In fact, ‘customer satisfaction and loyalty’ is one of the top three challenges for B2B organizations in 2016. And Gartner data says that 89% of executives believe that CX will be their primary mode of competition by the end of 2016. Organizations must get the customer experience right before somebody else does.

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#10 Best Practices for Effective Lead Nurturing

Valasys

Read more on How to Build Customer Loyalty with Content Marketing. Moreover, research from Gartner shows that executing an effective lead nurturing campaign strategy can save nearly 80% of your direct mail budget and bring 10% or more increase in revenue over a period of 6 to 9 months. Read more on Everybody Loves a Personalized Email.