KoMarketing Associates

MARCH 24, 2014

Twitter’s popularity expands into the B2B sector, as data has revealed that 87% of B2B marketers are now using social media as part of their strategical arsenal, with 85% of that total using Twitter. Twitter Profile: @Forrester. After all, social media is supposed to be used as a conversational tool!

Ideal Customer Profiles 120

Ideal Customer Profiles Profiling Work Management Twitter 120

KoMarketing Associates

JANUARY 23, 2014

It had me thinking about the fact that while our job as B2B marketers is getting more challenging, so much more information is accessible to us for analysis and strategic development. Marketers’ New Priorities for 2014. The Science of B2B Online Marketing. B2B Email Marketing – 2013 Statistics.

Tactics 120

Tactics B2B Marketing Marketing & Strategy Marketing Strategy 120

QuanticMind

MAY 23, 2019

Marketing leaders know that they must measure results in order to ascertain the effectiveness of their overarching strategy and justify budget assignment, yet too many have been paying attention to the wrong data points. We’ve ended up saving $700k and increasing our goal conversions by 16 percent year-over-year,” Hernandez says.

PPC 40

PPC Advertisements Advertising SEM 40

Marketing Insider Group

FEBRUARY 5, 2024

Covering everything from the nitty-gritty of content marketing to the expansive world of digital ads, these stats are your compass to navigate the marketing seas. We’ve sorted these statistics into clear, relevant categories, capturing the essence of digital marketing and consumer trends.

Paid Content 204

Paid Content Stats Marketing Budget Webinar Metrics 204

Ambal's Amusings

DECEMBER 17, 2009

I have invited our Panel of B2B Marketing Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? Recommended Resources from B2B Marketing Experts. Forrester Blog for Interactive Marketing Professionals. Ardath Albee's blog Marketing Interactions. Rebel Brown.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management B2B Thought Leadership 100

Buzz Marketing for Technology

JUNE 27, 2008

We could tell he wasnt planning to use the tool. Get instant email notifications by topic when white papers, webcasts, and case studies are added to our library. Sometimes we all need a refresher or we need to make sure our team and our colleagues are all on the same page. Search Engine Marketing.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

NetLine

AUGUST 2, 2023

There are several types of sales leads in B2B, including: Marketing Qualified Leads (MQLs): Leads that have shown interest in your product or service and meet specific criteria established by your marketing team showing that they have a strong likelihood of becoming a buyer. Optimize your profiles and engage with your audience.

Lead Generation 52

Lead Generation Lead Ranking Sales Management Lead Scoring 52