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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

eMarketer ). eMarketer ). eMarketer ). eMarketer ). Leads from inbound marketing cost on average 61% less ($135 vs. $346) than outbound marketing leads. Though it varies across industries, of course, 24% of overall marketing spending last year was on digital/online marketing.

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12 Essential LinkedIn Groups for B2B Marketers

KoMarketing Associates

B2B marketers can engage in compelling discussions in this group by asking questions about some of the “hot button” issues in inbound marketing and receiving feedback from others. eMarketing Association Network – 525,073 members. This group is devoted to everything related to internet marketing.

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Where unicorns come from — feeder roles for marketing technologists

chiefmartech

Web and Email Marketing Specialist. eMarketing Specialist. Digital Marketing Strategist. eMarketing Manager – CRM. SVP of Operations/Digital Marketing. Head of Digital Marketing/eCommerce. IS Digital Marketing Project Manager. E-commerce & Online marketing manager. Head of SEO/SEM.

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32 Influential B2B Social Media Profiles (People) to Follow on Twitter

KoMarketing Associates

Ardeth Albee (@ardath421) : “B2B Marketer, Content Strategist, Writer, Storyteller and Author of eMarketing Strategies for the Complex Sale” Follow Ardeth at https://twitter.com/ardath421. B2B Online Marketing (@B2BOnlineMktg) : “The latest B2B online marketing facts, stats and strategies from [link].

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20 LinkedIn Groups Every Marketer Should Join

Hubspot

As one of the largest groups on LinkedIn, this community is chock-full of inspiration, intriguing discussions, and detailed tips and best practices for improving your online marketing, including mobile, SEO, email, and a heckuva lot more. 2) Inbound Marketers - For Marketing Professionals. Why This Group Is Awesome.

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The Nifty 50 Top Women of Twitter for 2011

Webbiquity

A B2B marketer, strategist, writer and Author of eMarketing Strategies for the Complex Sale. Officially, an expert in inbound marketing, online visibility and personal branding, via social media, SEO and SEM. Also big on green business marketing. Ardath Albee. ardath421. Lucretia M. LucretiaPruitt.

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Best of 2008 (So Far) - Web Marketing Research, Part 1

WebMarketCentral

Search Engine Performance Report: ROI up 13% in Q4 07, 97% of Additional Spend Goes to Google by Efficient Frontier It's hardly a shock that Google dominates search marketing budgets, but it is somewhat surprising, as this post reports, that the 800-pound gorilla continues to grow at the expense of competitors with higher ROI increases.