Martech Advisor

OCTOBER 23, 2019

An automation platform should boast email marketing automation with capabilities such as triggered emails based on events and activities, personalized emails, scheduled messages, prioritizing email groups, tracking email campaigns, trigger responses, basic HTML email templates, and recording customer engagement with opens, clicks, etc.

Marketing Automation Services 79

Marketing Automation Services Enterprise Management Work Management Marketing Management 79

Only B2B

JANUARY 25, 2023

You already own MQLs’ contact information. You will have a list of names, contacts, and even job titles of your MQLs if you employ lead capture forms to gather leads. Using this data, you may execute campaigns to develop those leads until they are prepared to make a purchase.

Lead Ranking 117

Lead Ranking Marketing Qualified Leads Top of Funnel MQL 117

Valasys

FEBRUARY 22, 2021

Each time a drip email gets sent out, it comes from a queue of pre-written emails. These emails can even be personalized with your contacts’ name, company info, and other details. Setting up drip email marketing campaign helps you provide relevant information to targeted readers and convert them into customers.

Email Marketing 78

Email Marketing Campaigns Planning Top of Funnel 78

The Point

APRIL 23, 2020

Like surveys, podcasts are ideal fodder for social media (especially LinkedIn), lead nurturing , and demand gen. Update and refresh email and landing page templates. Are your email designs consistent with current best practices as well as brand guidelines? Clean up your data.

Budget Management 263

Budget Management Spending Work Management Marketing Management 263

Optinmonster

JANUARY 14, 2024

It excels in automating and streamlining the lead generation process, from initial capture to lead nurturing and scoring. Marketo provides a comprehensive suite of tools for creating and managing targeted marketing campaigns across various channels, including email, web, social media, and more.

Marketing Automation Services 97

Marketing Automation Services Enterprise Management Work Management Marketing Management 97

Optinmonster

SEPTEMBER 16, 2020

Would you like to improve your B2B email marketing strategy but aren’t sure where to start? Too many marketers make the mistake of using the same approach for their B2B email campaigns as they do for their B2C emails. More specifically, we’ll cover: What is B2B email marketing. That’s a bad idea.

Email Marketing 98

Email Marketing B2B Marketing Practices B2B 98

SmartBug Media

FEBRUARY 26, 2019

Many manufacturing companies are diversifying their marketing efforts from solely focusing on tradeshows, print ads, and press releases to increasing digital content marketing in order to generate more leads for their sales team. Safety guidelines: Are your ideal prospects concerned with safety?

Top of Funnel 83

Top of Funnel Paid Search Agency Sales Qualified Leads Lead Scoring 83

Hubspot

JULY 31, 2020

An email marketing campaign is a series of emails a business uses to communicate with current and potentials customers. Email campaigns are an important part of inbound marketing. Different email campaigns will have different outcomes, requiring different tactics to get there. Promote a new product?

Email Marketing 69

Email Marketing Campaigns Work Management Planning 69

Optinmonster

JANUARY 14, 2024

It excels in automating and streamlining the lead generation process, from initial capture to lead nurturing and scoring. Marketo provides a comprehensive suite of tools for creating and managing targeted marketing campaigns across various channels, including email, web, social media, and more.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

Vidyard

JULY 21, 2017

Email campaigns are a great way to share your video content, but people are still a bit unsure about how to include video effectively. In this post I’ll share some tips and tricks to help everybody add the special sauce and really amp up their nurturing campaigns. The Top Question about Video in Email Marketing.

Email Marketing 102

Email Marketing Video Marketing Campaigns Top of Funnel 102

Vidyard

JULY 21, 2017

Email campaigns are a great way to share your video marketing content, but you might still be a bit unsure about how to include video effectively. In this post, we’ll share some tips and tricks to help you go video —adding the special sauce that can really amp up your outbound email and nurture campaigns.

Email Marketing 50

Email Marketing Video Marketing Campaigns Top of Funnel 50

GreenRope

SEPTEMBER 10, 2017

An action (by a lead/customer) can trigger a piece of content (one of these pieces) to be delivered to that contact at every stage of the funnel. It is the actions and engagements that the contact takes which should determine when/at what stage in the funnel he/she receives it. Watch Webinar.

Webinar Metrics 40

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 40

GreenRope

SEPTEMBER 10, 2017

An action (by a lead/customer) can trigger a piece of content (one of these pieces) to be delivered to that contact at every stage of the funnel. It is the actions and engagements that the contact takes which should determine when/at what stage in the funnel he/she receives it. Watch Webinar.

Webinar Metrics 40

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 40

GreenRope

SEPTEMBER 10, 2017

An action (by a lead/customer) can trigger a piece of content (one of these pieces) to be delivered to that contact at every stage of the funnel. It is the actions and engagements that the contact takes which should determine when/at what stage in the funnel he/she receives it. Watch Webinar.

Webinar Metrics 40

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 40

GreenRope

SEPTEMBER 10, 2017

An action (by a lead/customer) can trigger a piece of content (one of these pieces) to be delivered to that contact at every stage of the funnel. It is the actions and engagements that the contact takes which should determine when/at what stage in the funnel he/she receives it. Watch Webinar.

Webinar Metrics 40

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 40

GreenRope

SEPTEMBER 10, 2017

An action (by a lead/customer) can trigger a piece of content (one of these pieces) to be delivered to that contact at every stage of the funnel. It is the actions and engagements that the contact takes which should determine when/at what stage in the funnel he/she receives it. Watch Webinar.

Webinar Metrics 40

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 40

GreenRope

SEPTEMBER 10, 2017

An action (by a lead/customer) can trigger a piece of content (one of these pieces) to be delivered to that contact at every stage of the funnel. It is the actions and engagements that the contact takes which should determine when/at what stage in the funnel he/she receives it. Watch Webinar.

Webinar Metrics 40

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 40

GreenRope

SEPTEMBER 10, 2017

An action (by a lead/customer) can trigger a piece of content (one of these pieces) to be delivered to that contact at every stage of the funnel. It is the actions and engagements that the contact takes which should determine when/at what stage in the funnel he/she receives it. Watch Webinar.

Webinar Metrics 40

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 40

GreenRope

SEPTEMBER 10, 2017

An action (by a lead/customer) can trigger a piece of content (one of these pieces) to be delivered to that contact at every stage of the funnel. It is the actions and engagements that the contact takes which should determine when/at what stage in the funnel he/she receives it. Watch Webinar.

Webinar Metrics 40

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 40

GreenRope

SEPTEMBER 10, 2017

An action (by a lead/customer) can trigger a piece of content (one of these pieces) to be delivered to that contact at every stage of the funnel. It is the actions and engagements that the contact takes which should determine when/at what stage in the funnel he/she receives it. Watch Webinar.

Webinar Metrics 40

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 40

GreenRope

SEPTEMBER 10, 2017

An action (by a lead/customer) can trigger a piece of content (one of these pieces) to be delivered to that contact at every stage of the funnel. It is the actions and engagements that the contact takes which should determine when/at what stage in the funnel he/she receives it. Watch Webinar.

Webinar Metrics 40

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 40

GreenRope

SEPTEMBER 10, 2017

An action (by a lead/customer) can trigger a piece of content (one of these pieces) to be delivered to that contact at every stage of the funnel. It is the actions and engagements that the contact takes which should determine when/at what stage in the funnel he/she receives it. Watch Webinar.

Webinar Metrics 40

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 40

GreenRope

SEPTEMBER 10, 2017

An action (by a lead/customer) can trigger a piece of content (one of these pieces) to be delivered to that contact at every stage of the funnel. It is the actions and engagements that the contact takes which should determine when/at what stage in the funnel he/she receives it. Watch Webinar.

Webinar Metrics 40

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 40

GreenRope

SEPTEMBER 10, 2017

An action (by a lead/customer) can trigger a piece of content (one of these pieces) to be delivered to that contact at every stage of the funnel. It is the actions and engagements that the contact takes which should determine when/at what stage in the funnel he/she receives it. Watch Webinar.

Webinar Metrics 40

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 40

GreenRope

SEPTEMBER 10, 2017

An action (by a lead/customer) can trigger a piece of content (one of these pieces) to be delivered to that contact at every stage of the funnel. It is the actions and engagements that the contact takes which should determine when/at what stage in the funnel he/she receives it. Watch Webinar.

Webinar Metrics 40

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 40

GreenRope

SEPTEMBER 10, 2017

An action (by a lead/customer) can trigger a piece of content (one of these pieces) to be delivered to that contact at every stage of the funnel. It is the actions and engagements that the contact takes which should determine when/at what stage in the funnel he/she receives it. Watch Webinar.

Webinar Metrics 40

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 40

GreenRope

SEPTEMBER 10, 2017

An action (by a lead/customer) can trigger a piece of content (one of these pieces) to be delivered to that contact at every stage of the funnel. It is the actions and engagements that the contact takes which should determine when/at what stage in the funnel he/she receives it. Watch Webinar.

Webinar Metrics 40

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 40

GreenRope

SEPTEMBER 10, 2017

An action (by a lead/customer) can trigger a piece of content (one of these pieces) to be delivered to that contact at every stage of the funnel. It is the actions and engagements that the contact takes which should determine when/at what stage in the funnel he/she receives it. Watch Webinar.

Webinar Metrics 40

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 40

GreenRope

SEPTEMBER 10, 2017

An action (by a lead/customer) can trigger a piece of content (one of these pieces) to be delivered to that contact at every stage of the funnel. It is the actions and engagements that the contact takes which should determine when/at what stage in the funnel he/she receives it. Watch Webinar.

Webinar Metrics 40

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 40

GreenRope

SEPTEMBER 10, 2017

An action (by a lead/customer) can trigger a piece of content (one of these pieces) to be delivered to that contact at every stage of the funnel. It is the actions and engagements that the contact takes which should determine when/at what stage in the funnel he/she receives it. Watch Webinar.

Webinar Metrics 40

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 40

GreenRope

SEPTEMBER 10, 2017

An action (by a lead/customer) can trigger a piece of content (one of these pieces) to be delivered to that contact at every stage of the funnel. It is the actions and engagements that the contact takes which should determine when/at what stage in the funnel he/she receives it. Watch Webinar.

Webinar Metrics 40

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 40

GreenRope

SEPTEMBER 10, 2017

An action (by a lead/customer) can trigger a piece of content (one of these pieces) to be delivered to that contact at every stage of the funnel. It is the actions and engagements that the contact takes which should determine when/at what stage in the funnel he/she receives it. Watch Webinar.

Webinar Metrics 40

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 40

GreenRope

SEPTEMBER 10, 2017

An action (by a lead/customer) can trigger a piece of content (one of these pieces) to be delivered to that contact at every stage of the funnel. It is the actions and engagements that the contact takes which should determine when/at what stage in the funnel he/she receives it. Watch Webinar.

Webinar Metrics 40

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 40

GreenRope

SEPTEMBER 10, 2017

An action (by a lead/customer) can trigger a piece of content (one of these pieces) to be delivered to that contact at every stage of the funnel. It is the actions and engagements that the contact takes which should determine when/at what stage in the funnel he/she receives it. Watch Webinar.

Webinar Metrics 40

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 40

GreenRope

SEPTEMBER 10, 2017

An action (by a lead/customer) can trigger a piece of content (one of these pieces) to be delivered to that contact at every stage of the funnel. It is the actions and engagements that the contact takes which should determine when/at what stage in the funnel he/she receives it. Watch Webinar.

Webinar Metrics 40

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 40

GreenRope

SEPTEMBER 10, 2017

An action (by a lead/customer) can trigger a piece of content (one of these pieces) to be delivered to that contact at every stage of the funnel. It is the actions and engagements that the contact takes which should determine when/at what stage in the funnel he/she receives it. Watch Webinar.

Webinar Metrics 40

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 40

GreenRope

SEPTEMBER 10, 2017

An action (by a lead/customer) can trigger a piece of content (one of these pieces) to be delivered to that contact at every stage of the funnel. It is the actions and engagements that the contact takes which should determine when/at what stage in the funnel he/she receives it. Watch Webinar.

Webinar Metrics 40

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 40