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Contagion, Social Media, and Why Things Catch On

Convince & Convert

Jonah Berger , Marketing Professor at the Wharton School , joins the Social Pros Podcast this week to discuss his bestseller Contagious: Why Things Catch on , the science behind those viral marketing hits, and the importance of setting realistic and helpful goals with a viral marketing campaign. The RSS feed is: [link].

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How to Cut Out Advertising in Favor of Inbound Marketing

Convince & Convert

Click the play button to listen here: Download the audio file: [link]. The RSS feed is: [link]. “It’s not about going viral; it’s about being useful.” The intention isn’t for these videos to go viral; it’s just to create value for someone who is looking for an answer to a question.

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Presenting Effective Charts « The Effective Marketer

The Effective Marketer

Go to Juice Analytics website and download their free add-on to Excel that cleans up charts for a professional look. You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter!

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Social Pros 27 – Jeremiah Owyang and Rebecca Lieb

Convince & Convert

Read on for insights from Jay Baer plus Eric Boggs ‘s Social Media Stat of the Week ( This week : 76% of CMOs think that social has a measurable impact on sales and social data impacts decisions for 89% of CMOs.). Click the play button to listen here: Download the audio file: [link]. The RSS feed is: [link]. Listen Now.

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Report Card Time: How to get a 90+ on your Website Grade

MLT Creative

Promotion: social media usage, Twitter grader, retweet stats. Conversion: RSS feed subscriptions, conversion forms. Not only do you have the potential to receive viral traffic from a popular post, your SEO efforts benefit as major search engines mine these sites for links on a regular basis.

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Demand Generation and Social Media: Thought Leadership with Mike Damphousse of Green Leads

Adobe Experience Cloud Blog

  Ask any big ticket sales person if they would rather have 10 appointments with VP level decision makers or 50 leads of VPs that have downloaded a whitepaper.  They subscribe to RSS feeds.    Once we put a concerted effort into blogging and social media marketing though, the stats took off. 

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Social Pros 28 – Katie Richman, espnW

Convince & Convert

Read on for insights from Jay Baer plus Eric Boggs ‘s Social Media Stat of the Week ( This week : interesting Facebook contest engagement stats from Wildfire.). Click the play button to listen here: Download the audio file: [link]. The RSS feed is: [link]. You have a viral effect of 1.3 Listen Now.