QuanticMind

OCTOBER 2, 2018

Google Marketing Platform, which combines DoubleClick and Google Analytics 360. Google Ad Manager, which combines DoubleClick for Publishers and DoubleClick Ad Exchange. Businesses can now optimize their bidding strategy for cost-per-action, ROAS or another measurement. Bid More Effectively with Smart Bidding.

PPC 40

PPC Ads Google Automation 40

Hubspot

APRIL 2, 2021

The ad exchange marketplace where advertisers and publishers buy or sell ad inventory through real-time bidding (RTB). Originally DoubleClick Bid Management, DV360 integrates seamlessly with Google Analytics and other Google products. Adobe also has powerful performance optimization features to maximize return on ad spend (ROAS).

Buy 83

Buy Work Management Cost Per Thousand Marketing AI 83

Single Grain

AUGUST 8, 2023

The advertiser’s ad is placed in a programmatic ad exchange, which is a marketplace where publishers sell their ad space. When a user visits a website that is part of the ad exchange, the ad exchange will auction off the ad space to the highest bidder. to an exceptional 9.20 within the first month.

Case Study 52

Case Study Case Studies ROAS Advertising Agencies 52

Inbox Insight

DECEMBER 18, 2018

Private Marketplace/Exchange – an auction model that uses Real Time Bidding and Floor Pricing to offer access to ad space on a specific website, on a direct (via DSP ) and invitation-only basis. Open Exchange Buy – an auction model with a variable CPM across all the sites available within the Ad Exchange space.

Cost per Acquisition 54

Cost per Acquisition Advertising Agencies Cost Per Thousand Cost Per Click 54