DealSignal

MAY 15, 2023

If you’re actively trying to grow your email list or ramp up email marketing campaigns, you’ve probably become familiar with email validation software vendors, such as Zerobounce or DeBounce. We tested out a few email validation software vendors and have shared the results with you here. How Does DealSignal Do It?

Work Management 98

Work Management Marketing Management Validation Software 98

Martech

MARCH 11, 2024

Time is running out to get all those well-laid marketing plans off the whiteboards and into action. Scrub your first-party data More than ever, first-party data hygiene is crucial to ensure accuracy and relevance and maintain privacy compliance for all users. Schedule your data hygiene regularly (e.g.,

Cost per Acquisition 126

Cost per Acquisition Multi-Touch Attribution Data Hygiene Top of Funnel 126

Only B2B

SEPTEMBER 7, 2022

Businesses-to-business (B2B) organizations must regularly update and correctly preserve data assets to stop data deterioration in order to meet the growing need for data-driven choices. However, a vast majority of firms still lack the ability to secure their data hygiene, which has a negative impact on their operations.

Ideal Customer Profiles 118

Ideal Customer Profiles B2B Sales Data Hygiene Work Management 118

Zoominfo

DECEMBER 12, 2019

There’s something lurking out there, in the corners of the email marketing world, that scares a lot of people: the spam trap. While it’s impossible to avoid spam traps entirely, good data hygiene will help you limit exposure. They’re responsible for keeping spam out of our inboxes, and for that we should all be thankful.

Data Hygiene 195

Data Hygiene CAN-SPAM Marketing Automation Services Zoominfo 195

Litmus

NOVEMBER 30, 2023

Spam traps are commonly used by inbox providers and blocklist providers to catch malicious senders, but quite often, legitimate senders with poor data hygiene or acquisition practices end up on the radar as well. These are the most common spam traps out there, though there are more. Opt-in emails don’t have to be fancy.

Deliverability 108

Deliverability CAN-SPAM Opt-out Opt-in 108

DiscoverOrg

JUNE 9, 2017

There’s something lurking out there, in the corners of the email marketing world, that scares a lot of people: the Spam Trap. While it’s impossible to avoid them entirely, good data hygiene may limit exposure. A spam trap is a valid, deliverable email address used exclusively to receive unsolicited email. Great idea!

CAN-SPAM 217

CAN-SPAM Marketing Automation Services Deliverability Opt-out 217

SalesIntel

OCTOBER 5, 2023

Out-of-date information can cause your emails to reach individuals no longer part of the target organization, wasting resources and potentially damaging relationships. How Data Quality Impacts Segmentation Effectiveness Data quality is the linchpin of successful email list segmentation. Strategies for Ensuring Data Quality 1.

Segmentation 52

Segmentation CAN-SPAM Deliverability Privacy 52