Remove cross-sell psychographic
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How to Automate Your Black Friday Marketing

Sharpspring

This year, Black Friday falls on November 28 and retailers will have slightly less time to sell to bargain hunters. As eMarketer states: “The retailers who succeed during this shortened season will be the ones who make it easy for stressed and time-crunched shoppers to find the best offers.”. Be prepared to cross-sell and upsell.

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Programmatic Advertising: What You Need To Know

Digilant

Simply put, programmatic advertising is the practice of using technology to automate the buying and selling of ad impressions on media. DSPs and SSPs collaborate to automate the buying and selling of digital advertising inventory by integrating with ad exchanges, enabling real-time bidding, and facilitating data sharing for optimization.

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Programmatic Advertising: What You Need To Know

Digilant

Simply put, programmatic advertising is the practice of using technology to automate the buying and selling of ad impressions on media. DSPs and SSPs collaborate to automate the buying and selling of digital advertising inventory by integrating with ad exchanges, enabling real-time bidding, and facilitating data sharing for optimization.

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Do Psychographics work in B2B Marketing & Sales?

Online Marketing Institute

► March ( 4 ) You’re Selling What to Whom? Trying to get a handle on Company Psychographics? Do Psychographics work in B2B Marketing & Sales? While B2C marketers do use demographics, they also use psychographics to really understand what interests their prospective buyers. Breathing our own exhaust?

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27 Ways to Slice & Dice Your Email List for Better Segmentation

Hubspot

How about the fact that, according to eMarketer , 39% of email marketers that practice list segmentation see better open rates; 28% see lower opt-out and unsubscribe rates; and 24% see better email deliverability, increased sales leads, and greater revenue. Do you sell to other businesses? 1) Geography. 4) Persona. Small businesses?