Anyword

JUNE 22, 2022

How name-dropping Amazon can boost CTR and lower CPCs. With that in mind, it’s two days of commerce frenzy that businesses and marketers can’t afford to ignore. And in order to attract higher-intent customers, prioritize these things in your copy: urgency, clarity, active language, and of course, what you’re promoting.

Amazon 52

Amazon Paid Search Agency Ads CPC 52

Hubspot

JUNE 18, 2012

There's a lot of options that make for better targeted campaigns -- but also lead to a lot of confusion among marketers new to the paid search game. If your company specializes in only commercial solar powered tractors, you may want to use long-tail keywords that are specific to that need to tailor yourself more to your target market.

Adwords 28

Adwords Cost Per Click Lead Scoring Lead Ranking 28

Anyword

NOVEMBER 8, 2022

So, for marketers looking to make the most of the year’s biggest shopping day, it never hurts to over-prepare. But for marketers and publishers looking to plan content around the big deals, the summer and early fall might be the perfect time to get that in order. And whether we’re shopping or selling, we all take advantage of it.

Campaigns 98

Campaigns CTR Mobile Advertising Cross-Selling 98

Single Grain

AUGUST 13, 2019

: In fact, from 2015 to 2018, Amazon rapidly outpaced Google as the #1 search destination for products and now owns 54% of all product searches and over 80% of all e-commerce market share. AdBadger reports that as of January 2019, Amazon’s regular cost per click (CPC) is usually about $0.97. for CPC and $1.00

Amazon 110

Amazon Paid Search Agency Cost Per Click Top of Funnel 110

Single Grain

JUNE 5, 2023

With its large user base and global reach, Facebook has positioned itself as an indispensable tool for businesses leveraging the power of social media marketing. In this article, I will share the top-performing Facebook ads strategies to maximize your digital marketing efforts. Let’s begin! Work With Us What Are Facebook Ads?

Paid Content 89

Paid Content Advertising Agencies Facebook Advertisements 89

Outbrain

NOVEMBER 10, 2021

In fact, as much as 81% of marketing experts are posting videos in their marketing strategy. Similarly to your CTR (AKA early-funnel) campaigns, bright images are still working great (+27%) for conversion campaigns. This trend has been evident since the beginning of 2020 but it isn’t spoken about much amongst marketers.

Creativity 42

Creativity Top of Funnel Optimization Urgency Marketing 42