The Effective Marketer

JUNE 13, 2009

I am enrolled in a free course called Inbound Marketing University , created by HubSpot. It is a free week long online training program featuring some great speakers on topic such as blogging, SEO, viral marketing, email marketing, lead nurturing… all the tools online marketers need to know. So, why is it free?

Work Management 100

Work Management Marketing Automation Services Budget Programs Marketing Management 100

Biznology

JANUARY 6, 2016

Symphony runs marketing programs for more than 300 Japanese manufacturers with email, content development, data, teleservices, and marketing automation. Marisa Edmund is among a relatively rare circle of marketing professionals who rise in their firms to supervise both sales and marketing. That’s inspiring.

B2B Marketing 48

B2B Marketing PointClear Work Management B2B 48

Schubert B2B

JULY 22, 2020

This way, the group chat rooms don’t turn into digital conference expo floors, and you can still present key prospects with highly targeted messaging and offers. You can still reach the individuals in these groups by targeting relevant members with paid ads. These members will see the ads in their newsfeed.

Advertising Agencies 20

Advertising Agencies Paid Search Agency Work Management B2B 20

Hubspot

MAY 10, 2013

I recently moved over to Nanigans, which is the only advertising software focused on lifetime value-based performance marketing at scale. Within his first hour of being there though, he left a "gift" on our conference room floor, and we have a client coming later that day for a sales pitch.

Budget Programs 28

Budget Programs Paid Search Agency Advertising Agencies Planning 28

markempa

FEBRUARY 9, 2015

How do you build your library of relevant lead nurturing content ? A lead nurturing program can leverage existing investments that you have made in other marketing efforts such as trade shows, webinars, direct mail, PR and other marketing collateral by repurposing the existing content. How can you leverage events?

Lead Nurturing 120

Lead Nurturing Sales Qualified Leads Lead Scoring Lead Ranking 120

Hubspot

JULY 3, 2012

We have all been to some seriously yawn-inducing marketing conferences. But that's not how marketing conferences need to be! Problem is, it's hard to sort through the clutter; how do you know whether the conference you're signing up for is a total dud? 2) MarketingProfs B2B Marketing Forum.

Conference 28

Conference Enterprise Management Paid Search Agency Work Management 28

Hubspot

JULY 3, 2012

We have all been to some seriously yawn-inducing marketing conferences. But that's not how marketing conferences need to be! Problem is, it's hard to sort through the clutter; how do you know whether the conference you're signing up for is a total dud? 2) MarketingProfs B2B Marketing Forum.

Conference 28

Conference Enterprise Management Paid Search Agency Work Management 28

Brandpoint

MARCH 24, 2020

Whether your team was going to attend a conference, hold a booth at a trade show or host an event, it’s important to understand the value of t h ose marketing activities and what you can do in place of them to still be an effective driver of new business for your company.

Planning 105

Planning Trade Show Thought Leadership Paid Search Agency 105

Outgrow

AUGUST 26, 2022

Saksham Sharda: How many speakers at this conference can you name and make them? Our communications lead, our content lead, and product marketing lead, all work very closely to ensure that we are using all of our resources and that there is a lot of cross-functional collaboration. Saksham Sharda: How do you relax?

Work Management 52

Work Management Marketing Management Paid Search Agency Outgrow 52

markempa

APRIL 12, 2007

The marketing team began conducting weekly conference calls (huddles) with their entire field sales force to close-the-loop, which they have continued to do to this today. During each meeting, they briefly touch on each sales ready lead that was handed over to sales. Why bother?

ROMI 120

ROMI Lead Generation Work Management B2B Marketing 120

Valasys

AUGUST 28, 2019

Learn to Make Data-Driven Decisions : The marketers can leverage on this multi-billion dollar opportunity to learn not only to optimize their sales revenue but also to learn how to quantify their marketing & sales endeavors. Make Business Connections: .

Marketing AI 40

Marketing AI CMO Planning Paid Search Agency 40

Adobe Experience Cloud Blog

JANUARY 10, 2012

The Cloud Must Go On – How to Catalyze a PR win into Revenue with Marketing – See how salesforce.com used social media as part of a multi-channel marketing campaign to turn a bad situation into success. Here are our top 4 posts from 2011 talking the talk and walking the walk to help you light up your revenue.

Marketo 48

Marketo Trade Show Salesforce.com Multi-Channel 48

Anteriad

APRIL 25, 2023

Lead A lead is someone who had shown interest in a product or service, either by filling out a lead generation landing page, subscribe to a blog or shared contact information at a B2B conference. Pipeline marketing The sometimes-long path customers take from lead to customer.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

Lead A lead is someone who had shown interest in a product or service, either by filling out a lead generation landing page, subscribe to a blog or shared contact information at a B2B conference. Pipeline marketing The sometimes-long path customers take from lead to customer.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

Webbiquity

AUGUST 18, 2012

And social media isn’t just about lead generation of course. While prospective buyers are using search and social to research products and services before making purchase decisions, marketers and PR professionals can use those same tools to research buyer wants and needs. Just 10% use virtual conferences. Econsultancy ).

Paid Content 100

Paid Content Social Media Social Marketing Statistics 100