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8 Interesting Things You Probably Didn't Know About Google's Algorithm

Hubspot

SEO community Moz states that Google makes between 500-600 changes to its algorithm annually , most of which are so minor that the public doesn’t usually hear about them. That’s where we see one of the first mentions of PageRank, which is the technology that Google continues to use to help rank search results. Source: pyxle.

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What's the Deal With Guest Blogging? Deconstructing Matt Cutts' Post

Hubspot

Stay away from blogs that are maintained mostly by outside content, unless it''s a community of bloggers -- for example, Social Media Today. I think that''s okay, but this strategy shouldn''t be 100% of your efforts (Note: I''m not talking about community-driven sites. As Cutts hints, don''t "cold call/email" a request for authorship.

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Post-Hummingbird Search: An (Almost) A-Z Glossary of Winning at SEO

Hubspot

Authority: Google’s PageRank is gone forever! So for better SEO, you should be incorporating social sharing and social media marketing into your inbound marketing. Technical marketers should learn to review and update this content to communicate whether pages should be indexed.

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Inbound Marketing the Way God Intended

Biznology

Last week I asked my management team if what we do at Abraham Harrison is inbound marketing. This commonly-held belief, that earned inbound marketing is well-nigh impossible, has caused “fickle and unreliable” bloggers and influencers to be avoided in place of predictable but artificial inbound marketing.

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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Download the free webinar to learn how to create a thriving inbound marketing blog.

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How Savvy Inbound Marketers Get Results From Guest Blogging

Hubspot

The focus of the challenge was to see how effective guest blogging is for inbound links, and determine the impact those links had on search traffic. The guest posts were submitted to smaller blogs with an Alexa rank of 50k to 400k and a maximum PageRank of 4. The Results. A Note About the Importance of Relevancy.

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Social Pros Podcast 6 – Chad Pollitt, Kuno Creative

Convince & Convert

This episode features Chad Pollitt , the Director of Inbound Marketing for Kuno Creative. Chad and I have become friends over the last couple of years, and I’ve really gotten to know him because he’s really good at what he does, which is he works for a company that does a lot of inbound marketing. Definitely.