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Custom vs. Templates: How Should You Build Your Website?

SmartBug Media

Websites are a wonderful thing: They serve as the digital home for brands of all sizes, and brands use them to demonstrate services and products, as well as their character and personality. Custom Websites. For the most part, custom websites are just that: completely customized and unique to your brand and your brand alone.

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35 Web Design and Development Terms Every Marketer Should Know

Circle Studio

Many companies are looking to perform a website redesign in the near future. However, many marketers and company executives feel like they are hearing a foreign language when website designers and developers begin meeting with them. website.com/about-us” now redirects visitors to “website.com/our-company” on the new website.

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eCommerce Store Migration To Shopify: A Step By Step Guide

Huptech Web

As the market evolves and new technologies are introduced, businesses constantly look for ways to improve their online presence and reach new customers. The platform migration process can involve moving the entire store, including products, customer data, and order history, or it can be a partial migration of specific components.

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Components of a SaaS Marketing Strategy with a Freemium Model

SmartBug Media

I love free samples at Costco, free Wi-Fi at coffee shops, free cookies at the car dealership, free parking, free customer support, and free upgrades. Example: HubSpot has done this with several features including their CMS. Do you have a self-service customer support portal? What’s the cost to support customers?

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Why we care about traditional content management systems, the original no-code tool

Martech

WordPress, the most popular content management system (CMS), is used by over 40% of websites and was launched in 2003 as an open-source website builder. Digital experience is now the buzzword of modern marketing, and the CMS is the engine powering it. Digital no longer means the company website. Marketing and SEO features.

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Your CMS Is NSFW

Hubspot

Research from HubSpot found that the vast majority of marketers are unhappy with their CMS, with an NPS of -65. CMSes designed for very small businesses allow marketers to own their company’s online experience without a developer or IT team’s help. Traditional CMS Is Failing Us. No, that’s not a typo.

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Should You Build Your Website on the HubSpot CMS?

Lead Liaison

Are you thinking you should build your website on the HubSpot CMS? COS vs. CMS. On the other hand, other popular systems such as WordPress refer to their platform as a CMS, a Content Management System. For example, Lead Liaison provides SiteEngage™, to create dynamic website content , which can be deployed on any CMS.