KoMarketing Associates

SEPTEMBER 22, 2021

Whether you’re using content marketing to build up SEO , increase engagement on social media, or garner brand awareness, these 15 statistics will help guide you in the right direction. Content Marketing Budgeting Statistics. What’s Working in Content Marketing 2021. 2021 B2B Marketing Mix Report.

Budget Programs 206

Budget Programs Marketing Budget Creation Statistics Allocation 206

B2B Marketing Analytics

AUGUST 24, 2019

Across all our marketing analytics projects , we see that events are the biggest driver when it comes to deal acceleration and new pipeline creation. No other marketing tactic has the potential to impact so much pipeline in 1 go.

Event Marketing 40

Event Marketing Analytics Planning Marketing Automation Services 40

Launch Marketing

AUGUST 23, 2023

The ability to scale marketing efforts faster: After hiring internally, it will take time for a VP of Marketing to get acclimated. An agency has a larger team of resources that can devote time to crafting a strategy and plan, establishing a budget, conducting market research, and driving execution.

Marketing AI 107

Marketing AI Paid Search Agency Demand Generation Agencies Work Management 107

Webbiquity

JULY 27, 2021

CMOs are reporting that marketing budgets are being slashed. Here’s what that means, and practical ideas that go beyond the bad news to how B2B marketers to adapt. in 2021, their lowest point in the history of Gartner’s CMO Spend Survey.” ” Here are five likely impacts of those budget cuts.

CMO 208

CMO Gartner Budget Programs Spending 208

Zoominfo

JULY 14, 2023

Content creation: Every marketing strategy needs a core set of materials that speak to your products, explain your company mission, and showcase how you can support other businesses. Events During the pandemic, virtual events took off as the core event marketing channel for many B2B businesses.

Paid Content 130

Paid Content Planning Marketing Report Marketing Budget 130

Valasys

AUGUST 28, 2019

The importance of Event marketing is reflected in the following quotation by Walt Disney: “Whatever you do, do it well. Event marketing is the pragmatic marketing of a brand, service, or product through promotional events that involve direct interaction with a brand’s representatives.

Marketing AI 40

Marketing AI CMO Planning Paid Search Agency 40

Hubspot

JULY 2, 2020

The bulk of the work in this element is typically done by product marketers or managers. Think about geographic location -- make sure your supply meets regional demand, and plan for whether or not what you're selling will be available in a certain city, a state, the country, or worldwide. Featured Tool: Marketing Plan Template.

Marketing Mix 101

Marketing Mix Template Paid Content Marketing Budget 101