The Ultimate Email Marketing Glossary for 2022
SmartBug Media
JUNE 2, 2022
There are two types of bounces: soft bounces and hard bounces, which we will discuss later on in this email marketing glossary. A high bounce rate can hurt the overall send health of your IP address. Under the CAN-SPAM Act, emails must have a visible way to unsubscribe, among other provisions. Content Marketing.
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