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10 Email Marketing Platforms To Grow Your Business

SendX

Writer and Podcaster David Perell, says that “Email Marketing is like plumbing. Lessons from running my business: 1) Email marketing is like plumbing. However, there are hundreds of platforms you can choose from and that can be overwhelming. Quick Comparison of top 10 email marketing softwares (ESPs).

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Why bad business decisions can hurt email deliverability

Martech

Most deliverability advice looks only at email list issues and how to design, send and manage your email campaigns. However, not all deliverability problems are solved by removing inactive subscribers and spam complainers, or tunin up your email coding to avoid triggering a spam filter.

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5 Reasons to Clean Your Marketing Database Today

Zoominfo

It’s a topic you’re likely familiar with if you work in marketing— and especially if you’ve read our blog in the past. Consider these statistics ( source ): 62% of organizations rely on marketing and prospect data that’s up to 40% inaccurate. It’s safe to say personalization is the defining trend of our modern era of marketing.

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The email marketer’s guide to effective marketing automation

Martech

We email marketers are always searching for easier ways to do our jobs. Marketing automation gives you a way to have regular emails that focus on predictable behavior so we can send out an email when a customer achieves a goal or reaches a trigger or intent point. They can be financial or contractual.

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Top 10 Mailchimp Alternatives in 2020 (In-Depth Analysis)

SendX

Mailchimp has been wooing marketers with their easy to use interface, beautiful templates for a long while. And not so long ago, it became more than just an email marketing software. Mailchimp is a good option only if: You need a ‘Forever Free’ Plan: Another major plus for the beginner marketer. It became a CRM platform.

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8 Best Welcome Emails and How to Implement Them

Vision6

Check out our guide on how to tranform your welcome emails into an extremely influential and profitable marketing tactic. What is a welcome email? A welcome email is the first transactional email subscribers receive when joining your email list. Why are welcome emails important?

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6 B2B Email Marketing Strategies to Boost Engagement

The Lead Agency

Email marketing remains one of the most effective B2B marketing methods. According to WordStream , email is the ‘third most influential source of information for B2B audiences, behind only colleague recommendations and industry-specific thought leaders.’. Why Email Marketing?