Hubspot

JUNE 23, 2020

In 2020, as brands adapt to remote work, they're also learning how to shift their in-person events to online-only programming. When you surf the web on any given day, odds are you'll see at least one social media post, email, video, or stream that promotes or covers an online event. Leverage Co-Branded Opportunities.

Promotion 101

Promotion Hubspot Co-Registration Planning 101

Marketing Insider Group

AUGUST 17, 2020

Activities leading up to your event can be used as an opportunity for brand awareness for exhibitors and sponsors. Here are some ideas: Logo Placement: Place the logos of your sponsors on your event registration site, and use them in your marketing and pre-event follow-up emails. Registration/Ticket Sales.

Lead Scoring 353

Lead Scoring Lead Ranking Co-Registration Banners 353

BDB

JANUARY 12, 2024

With some sectors or regions being the exception, hybrid events will be the dominating trend for the next 12 months. 11% of B2B marketers surveyed in a recent report said they would be increasing spend on hybrid events in 2024. It also allows easier follow-up beyond the live event, through seamless contact exchanging digitally.

B2B Marketing 26

B2B Marketing B2B Co-Registration Dwell 26

Adobe Experience Cloud Blog

AUGUST 13, 2012

by Liz Smyth Events are an important part of most B2B marketer’s bag of tricks. In fact, according to BtoB Magazine*, event marketing accounts for one fifth of the marketing budget. State of Event Marketing, July 2011). Goals: We set up the following goals: Registration and attendance.

Co-Registration 48

Co-Registration Peer-to-peer Trade Show BtoB 48

Adobe Experience Cloud Blog

AUGUST 12, 2011

I’ve taken the liberty of taking yesterday’s 4 hour event and condensing it into 4 points for you and your marketing team to leverage at your leisure. Carmen Taran, co-founder of Rexi Media, spoke to the often-overlooked concept of using visual aesthetics to produce outstanding virtual presentations.

Co-Registration 48

Co-Registration Marketo Salesforce.com Webinar Metrics 48

Golden Spiral

JANUARY 7, 2021

32% of event organizers believe value can not be delivered in a virtual environment. 32% of event organizers don’t have the technological infrastructure to run events properly. Organizations hosting virtual events found that 45% of registrants attend live. Talk of a shutdown was all the buzz.

Co-Registration 62

Co-Registration Trade Show Conference Webcast 62