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How to Create an SEO Strategy for 2018 [Template Included]

Hubspot

By optimizing a web page around topics first, you can rank well for long-tail keywords related to that topic. Each of these keywords is called a "pillar," and it serves as the primary support for a larger "cluster" of long-tail keywords, which is what brings us to our next Step. Together, these subtopics create a cluster.

SEO 101
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Find a Large Audience at the Corner of Keywords and Content

Convince & Convert

When the title matches, in some way, what the search engine user has entered, it’s what gets presented in the search engine result page (SERP). As a guest blogger here, we have a good fit, a win-win. I encourage all my clients to become not only bloggers, but also guest bloggers. Long Tail Pro delivers good news.

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The Ultimate SEO Audit: Find and Fix the Issues That Are Tanking Your Traffic

Optinmonster

As you add new products and services or reposition yourself in the market, you may need to rank for different search terms or long-tail keywords. The plugin is easy to use for bloggers, business owners, designers, and anyone using WordPress. Your business may also be changing. When Is an Seo Audit Needed? All in One SEO.

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How To Increase Blog Traffic: 25 Proven Strategies for Guaranteed Uplift

Optinmonster

But while simple, most bloggers don’t think to grow their traffic this way. He also searched for bloggers that wrote about employee wellness, human resources and other related topics, and found high-quality pieces of content like this one. This 5-step strategy has grown the OptinMonster blog very quickly. But the best part?

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The Scope of SEO and Digital Marketing Expertise

Webbiquity

Web pages for products and services that rank at or near the top of the search engine result pages (SERPs) get a disproportionate number of clicks, views, and impressions; research shows the top three non-branded results get about half of all search clicks , on average. Digital Marketing Adds Long-Term Value to Products.

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11 Ways to Use Content to Build Online Authority

Hubspot

If you're optimizing for long-tail , informational keyword phrases like, "How to train a unicorn," you can also gain prominent placement in search engines to help solidify your authoritative status. If you're not comfortable with live presentations, consider hosting a Twitter Chat instead. Write Long-Form Content.

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Blog Topics: How to Connect with Your Audience

ClearVoice

The higher your content ranks on a search engine results page (SERP), the more likely a reader will visit your blog and read your posts. Craft long-form blog posts (usually between 1500-2000 words), allowing you to provide the in-depth content your audience wants to read. Use long-tail keywords. Social media shares.