Remove Blogger Remove Broadcasting Remove Focus Group Remove Research
article thumbnail

3 Reasons to Know Your Niche Audience

ConvertKit

While you may want to dive head-first into setting up your email list and sending your first email broadcast, let’s pump the brakes to ensure you understand your audience on a deeper level. In the same vein, a lifestyle and travel blogger could become a travel expert in a specific location. How to conduct niche audience research.

article thumbnail

3 Reasons to Know Your Niche Audience

ConvertKit

While you may want to dive head-first into setting up your email list and sending your first email broadcast, let’s pump the brakes to ensure you understand your audience on a deeper level. In the same vein, a lifestyle and travel blogger could become a travel expert in a specific location. How to conduct niche audience research.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Mapping Local Essentials: Being the Business that Grows, Sells, or Markets the Beans

Moz

Now it’s time to research specific demand. Crosscheck demand via keyword research tools. Free keyword research tools like Answer the Public or the Google Adwords Keyword Planner can also help you assess large-scale demand. Assess local demand. How do you know what’s most needed at a local level? Ask, listen, repeat.

article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Forrester Research shows that from 2009-2014, U.S. Social is an Ingredient, not an Entree Help clients find ways to add social components to existing marketing (print, outdoor, broadcast, direct mail, email, search, live events) – rather than viewing social media as a freestanding silo.

article thumbnail

Top 56 B2B Marketing Posts October 2010

B2B Marketing Zone Posts

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Great content this month via the B2B Marketing Zone. Photo Credit: batmoo.

article thumbnail

The Ultimate Guide to Developing Buyer Personas (with Templates!)

Single Grain

Here’s an example: If this seems like an actual description of a real person, that’s because the brand or the marketer did their research. You might need to offer a small incentive (like a coupon or free sample product) to convince them, but their answers will be valuable for your buyer persona research. In the Frow blog).

article thumbnail

Is Twitter for Business Even Worth the Trouble | social crm.

Convince & Convert

A new research study of 1,400 U.S. In fact, the research shows that 72% of daily Twitter users write a blog, 61% write at least one product review per month, and 53% upload videos. Interesting post from @jaybaer today w/@ExactTarget research: [link] [link] James Paden RT @JasonFalls: Is Twitter the echo chamber? And for what?

Twitter 145