Vision Edge Marketing

OCTOBER 3, 2023

[link] Customers are the gold vein for every business. As such, businesses continuously embark on the exciting treasure hunt to find and keep customers. Unearthing the hidden treasures of customer acquisition and customer retention leads to growth and prosperity. And that’s the focus of this episode of What’s Your Edge?

Acquisitions 205

Acquisitions Lead Ranking Loyalty Lead Scoring 205

Adobe Experience Cloud Blog

NOVEMBER 9, 2016

Because of this, employee advocacy is now an essential part of any comprehensive marketing strategy. While many have already started the process of building employee advocates, with few resources and peer examples, they’re writing their own playbooks and building programs from scratch. How do we manage this?

Budget Programs 134

Budget Programs Peer-to-peer Marketing Automation Services Thought Leadership 134

EveryoneSocial

JUNE 2, 2020

And the ultimate goal of that is to drive more sales and persuade prospects to become long term customers. Your company’s prospects, customers, and employees all have various expectations and interests. Focus on how your messaging is perceived for key groups and find that persuasive communication that will resonate with them.

Marketing Strategy 103

Marketing Strategy Marketing & Strategy Planning Paid Search Agency 103

EveryoneSocial

JULY 20, 2020

But the goal of LinkedIn Company Pages is to provide a way for your organization to stand out and be a central place for your customers, fans, and employees to stay connected, learn, and discover more about your organization, services, or products. 80% of B2B leads come from LinkedIn vs. 13% on Twitter & 7% on Facebook.

Linkedin 69

Linkedin Paid Search Agency Companies Best Practices 69

Terminus

AUGUST 25, 2022

We’ve taken her talking points and spun them up into this blog to talk about how this time of change is a real opportunity for marketers. Terminus CMO, Natalie Cunningham , recently gave a keynote address at B2BSMX in Boston. We hope you’ll continue the conversation with us. Every marketer is scrambling. Our economy is struggling.

Marketing Analytics Tools 26

Marketing Analytics Tools Ideal Customer Profiles Top of Funnel Budget Programs 26

LeanData

MARCH 30, 2016

How do you sell stuff without actually selling? In most blog posts on the company’s website, LeanData often will receive only a passing mention. Focusing on LeanData customers. Once there, perhaps they will want to learn more about how LeanData possibly can help their business. Now that’s a trick. But here’s one way.

Account Based Marketing 49

Account Based Marketing Marketing Attribution ABM Budget Programs 49

LeanData

MARCH 30, 2016

How do you sell stuff without actually selling? In most blog posts on the company’s website, LeanData often will receive only a passing mention. Focusing on LeanData customers. Once there, perhaps they will want to learn more about how LeanData possibly can help their business. Now that’s a trick. But here’s one way.

Account Based Marketing 40

Account Based Marketing Marketing Attribution ABM Budget Programs 40