Valasys

MARCH 5, 2020

Hyper-personalized experiences are the key to win over customers & help not just in customer acquisition but, in turn, also bring more customers through positive word-of-mouth -marketing (WOMM) & a strong brand resonance across omnichannel. Read more on 8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM).

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

Valasys

MAY 22, 2020

Along with customer loyalty follows the repeat purchase cycles, increased after-sales services, and acquisition of new leads through positive word-of-mouth-marketing (WOMM). Read more on 8 Reasons why B2B Marketers Should Prioritize Word-of-Mouth-Marketing (WOMM). Read more on How Intent Data Analysis Helps B2B Companies Boost ROI.

Lead Generation 98

Lead Generation Sales Qualified Leads Lead Scoring Lead Ranking 98

Valasys

FEBRUARY 28, 2020

The proliferation of technology & intermingling of the data-driven insights in the business story-telling process has made it possible for businesses to build customer loyalty with content marketing. The selection of keywords is subjective & doesn’t reflect on the intent of the niche-specific personas. Wrapping Things Up.

Loyalty 72

Loyalty Top of Funnel Content Marketing Ad Building 72

Valasys

DECEMBER 16, 2019

Targeting the audiences based on their first & third-party intent data as well as at times targeting only the key-decision makers pertaining to specific accounts sets the pace to scale up Facebook ad ideas for B2B SaaS businesses. B2B SaaS companies often have multi-channel. attribution philosophy.

Paid Search Agency 59

Paid Search Agency Facebook Ads B2B 59

Valasys

JANUARY 17, 2020

The realm of personalization extends to delivering the prospects with highly-tailored pieces of content based on their demographic, firmographic, psychographic, techno-graphic and ‘fit-data’ as well as based on their intent-data obtained from the website analytics as well as from the third-party sources.

B2B Marketing 64

B2B Marketing Marketing AI Marketing Management B2B 64

Valasys

OCTOBER 31, 2019

The blog posts articulates the following 10 tips for building marketing campaigns aligned with the core bottom-lines of the marketers: 1. With the equation of data being extended to targeting, hyper-targeting & market sub-segmentation into several clusters have become usual norms.

B2B Marketing 49

B2B Marketing Campaigns Ad Building Top of Funnel 49

Valasys

SEPTEMBER 25, 2019

Content can be syndicated in diverse forms including blog articles, articles, infographics, recordings & even the webinars & guest blogs (with the permission of the writer). Furthermore, publishers like Fortune & Huffington Post often pick content from Quora to use in their articles & blog posts.

Cost per Lead 55

Cost per Lead WOMM Webinar Metrics ROMI 55