Data Strategy in an AI-First World: Here’s Where to Start
Salesforce Marketing Cloud
SEPTEMBER 7, 2023
Data strategy answers critical questions such as: Are you working with quality data (i.e. de-duped, error-free, and labeled appropriately)? Use best practices , such as data encryption, multi-factor authentication and identity and access management to ensure safeguard data security. Where does the data originate?
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