MLT Creative

AUGUST 2, 2011

In my opinion, the most riveting cinematic speech about the art of the sale is Alec Baldwin's fiery monologue in the movie "Glengarry Glen Ross." This Week's B2B Word on the Street is: SELLING. He takes a disgruntled group of real estate salesmen to school, and from "Put the coffee down!" to "The leads aren't weak.

B to B 40

B to B B2B Advertising Agencies B2B Sales 40

MLT Creative

MARCH 7, 2011

QR codes on business cards: This can be an electronic contact entry, directions to your location, a link to your blog, access to a video from you or your firm or direct access to your mobile site. Think about it – you could literally put your latest catalog or hottest product on your business card.

B2B Marketing 40

B2B Marketing Advertising Agencies B to B Planning 40

Marketing Insider Group

MAY 31, 2012

The Battle for Customer Attention: the theme of the show was “growth through innovation” in response to the battle for customer attention that is consuming sales and marketing across the business-to-business landscape. RT @ HeinzMarketing : attention is marketings currency. how often are you earning it vs. buying it? |

B2B Thought Leadership 100

B2B Thought Leadership Work Management Inbound Marketing Peer-to-peer 100

MLT Creative

APRIL 25, 2011

To be honest, I was excited to be asked my opinion and be involved in this first-ever customer roundtable. Known as the Idea Launch Pad for B-to-B marketers, MLT Creative's services include strategic planning, positioning, brand development, advertising and sales promotions for business-to-business clients.

B2B 40

B2B B to B Advertising Agencies Focus Group 40

MLT Creative

AUGUST 1, 2011

Industry publications, associations and consultants are a constant source of articles, news, research reports and opinions. Even if your opinion is contrary to that of the source, remember to be friendly in your debate. View Billy's Other Blog Posts. Download advanced content from our B2B Marketing Idea Series:

Inbound Marketing 40

Inbound Marketing Social Media Social Marketing B2B Marketing 40

MLT Creative

OCTOBER 21, 2011

” This is a topic that, in my opinion, never gets old. What should small business to business organizations consider priority relative to customer-facing activities? Anyone in marketing who’s not listening to sales or customer service for insights is working in the dark.

Work Management 40

Work Management Marketing Management Marketing Automation Services B2B Marketing 40

MLT Creative

DECEMBER 9, 2010

” I’ll be asking some thought-provoking questions, and you’re welcome to add some of your own, as well as to share answers and opinions, or simply follow the stream. ET for a live #B2B chat on the topic “What’s The Next Big Idea in B2B?” I believe great leaders also take time to follow.

Enterprise Management 40

Enterprise Management B2B Advertising Agencies Marketing Automation Services 40