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How Agencies, Publishers, and Brands Are All Working to Break Down Programmatic Silos

Albert

Earlier this year, the content aggregator announced that not only would their programmatic team be joining the larger sales department, but also that their programmatic inventory would be opened to the entire sales team. Buzzfeed is another notable example of this trend.

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B2B Aware: This Week in B2B Marketing - Best Practices & Wise Options

MLT Creative

WEEK OF DECEMBER 19-23, 2011 This week in B2B marketing we're sharing interesting blog articles about best practices, and wiser options for promotions for B2B marketers' 2012 plans. Thank you to the content contributors who keep the B2B marketing community informed with your reports, thoughts and observations. Brafton.com.

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Display Advertising Trends 2021: Key Stats and Insights

Bannerflow

According to the latest eMarketer research , US display advertising is predicted to grow 27.5% Finally, a note of data sources: All statistics featured in this blog and in the report are based on aggregated and anonymised Bannerflow customer data for the year 2020, plus January 2021 to August 2021. in 2021, to a total spend of $108.53

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How Millennials in the Workplace Are Revolutionizing Marketing

Content Standard

Digital ad spend will soon overtake TV ad spend for the first time, according to eMarketer. That suggests that marketers, at least in the aggregate, are slowly recognizing digital’s dominance. Ironically, what comes intuitively to Millennials takes practice for the seasoned, experienced professional.

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6 Trending and Cutting-Edge Digital Marketing Strategies You Need to Know

Adobe Experience Cloud Blog

billion—and is predicted to reach $6 billion by 2018, according to eMarketers. Always keep in mind some best practices for strong video advertising: Make it sentimental, such as funny or heart-warming, to help draw in the viewer. If mobile advertising is hot, then mobile video advertising is sizzling. Add a strong call-to-action.

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B2B Lead Generation Blog: Sales Leads Via RSS via Salesforce.com

markempa

Woods is VP of Enterprise Solutions for NewsGator.com , a leading news aggregator. Instead Im notified of new leads through a variety of desktop, online, and mobile RSS aggregators." RSS requires you do install something, add something, or log into a web based aggregator. " Here is his original concept.

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B2B Lead Generation Blog: 2 New RSS Feeds for the B2B Lead Generation Blog

markempa

To read them you need a program called a "News Aggregator" These programs allow you to subscribe to a feed for a given weblog and read that weblog from within the aggregator, rather than having to go to the blog to check for updates. I personally use bloglines. I personally use bloglines.

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