Influencer Marketing: How to Nail Your Influencer Engagement
Onalytica B2B
SEPTEMBER 27, 2017
Getting influencer marketing right all lies on nailing your influencer engagement. This comes down to fostering a PR culture of building 1-to-1 relationships with influencers, but with a marketing mindset of scaling this to influence your target audience as a whole. A combination of the above two approaches.
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