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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Covering everything from the nitty-gritty of content marketing to the expansive world of digital ads, these stats are your compass to navigate the marketing seas. Our spotlight shines on the freshest data from the recent years, peppered with some evergreen insights, ensuring your marketing strategy remains both current and informed.

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How To Drive Traffic To Your Website’s Landing Pages (2021 Guide)

Unbounce

You sit back and wait for the leads to flow in— but no one’s visiting. Too many marketers and entrepreneurs miss the mark by thinking one creative asset is enough to cut through the noise of the internet and attract their ideal customers’ attention. Paid search ads. Paid social ads. Jump to a Way to Drive More Traffic.

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Mega-List of Features in Marketing Automation (That You Won’t Find in CRM)

Adobe Experience Cloud Blog

Batch Email Marketing Email marketing is the ability to create WYSIWYG emails and newsletters with easy to use design tools; send emails to groups of customers and prospects; and track and report on deliveries, opens, and clicks so you get a complete view of email performance. Use this information accordingly. Marketing Automation.

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What Is Outbound Marketing? Definition, Types, Strategy, Best Practices, and Examples

Martech Advisor

Spotify Ran a Witty Billboard Ad Campaign in December 2017 to Highlight the Listening Habits of Spotify Users. The first digital ad that ran in 1994 wasn’t rich in targeting, but after 25 years, the digital advertising industry is as sophisticated as it gets. Display ads. Social media ads. Over-the-top (OTT) ads.

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The 15 Best Content Distribution and Amplification Tools

Webbiquity

Creating awesome content won’t do your business any good if no one sees it. So how much time should you spend on content promotion versus content production? 1 ) LinkedIn Pulse. But at the least, LinkedIn can extend the reach of your original or modified/repurposed content to a wider audience. Pricing: free.

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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. . Let’s dive in and explore these stats to get a firm grasp on what’s new within this realm. . . Content Marketing Stats for 2018 (Broken Down By Category).

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LEADING THE WAY: OUR SUGGESTIONS FOR AN IMPACTFUL B2B LEAD GENERATION CAMPAIGN

BDB

Leads are often considered one of the most tangible results a marketing team can produce in a short amount of time. For a marketing team, providing good quality leads for the business development function is, arguably, one of the most powerful ways to win the commercial team’s trust and buy in. Are all leads before SQLs the same?