B2B Lead Generation Blog: Why CEOs Must Be Actively Involved in Lead Generation
markempa
MAY 9, 2006
Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. If the CEO isn’t an active supporter of marketing in the company, the proper environment for good, sound lead generation is far removed from reality.
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