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8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM)

Valasys

People feel close to the ones close to them & therefore, online as well as offline word of mouth marketing has a strong influence on driving the purchase decisions of the prospects. Word of Mouth Marketing (WOMM) plays a prominent role in shaping brand trust & reputation.

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4 Ways to Transcend Your Lead Generation Endeavors to Outlast Your Competitors

Valasys

Along with customer loyalty follows the repeat purchase cycles, increased after-sales services, and acquisition of new leads through positive word-of-mouth-marketing (WOMM). Read more on 8 Reasons why B2B Marketers Should Prioritize Word-of-Mouth-Marketing (WOMM). 4 Make Your Content SEO Friendly.

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5 Reasons to use Emotional Analytics in B2B Marketing

Valasys

Recent research from searchcustomerexperience.techtarget.com depicts that the facial recognition & emotional analytics technology market will grow from $3.37 Software for recognizing emotions have found use in sales, marketing & other vital departments resonating with customer care. billion by the end of the year 2022. .”

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Three Ways to Optimize Your Email Marketing Campaigns

Valasys

This further helps the cause of customer retention, leads to repeat purchases and brand advocacy, and inspires positive Word-of-Mouth-Marketing (WOMM) which drives additional revenue for the brands. Read more on 8 Reasons Why B2B Marketers Should Prioritize Word-of-Mouth-Marketing (WOMM).

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10 Tips for Building B2B Marketing Campaigns

Valasys

Furthermore, existing customers also serve as brand advocates & leverage Word-of-Mouth Marketing (WOMM) which brings additional traffic on the website. This is beneficial in improving the site authority & brings relevant links back on the website along with the high-quality traffic to enhance the organic rankings.

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Top Facebook Ad ideas for B2B SaaS Businesses

Valasys

In such a situation, the chief question on the minds of every B2B SaaS marketer remains: what type of posts/content would be suitable for a B2B SaaS Facebook account to share organically? The phenomenon is greatly helped by highly integrated CRM platforms & is sometimes referred to as audience mirroring.

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11 Proven Ways to Use Event Marketing for Lead Generation

Valasys

Apart from seeing the benefits of event marketing from an obvious sales perspective, the marketers should understand that event marketing can be an effective way of gaining some additional revenue through positive Word-of-Mouth-Marketing (WOMM) and also fetches a golden opportunity for building up customer loyalty.