Valasys

AUGUST 6, 2019

Focus towards marketing strategies, initiatives & direction of the brand, which ultimately helps in improving product development & operations. If the budget permits companies should invest in lead management & marketing automation technics & software such as Terminus or Engagio. And that’s all about it.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Valasys

AUGUST 20, 2019

With approximately half of the total population of the world using Email marketing , it certainly is a tool that B2B companies have always relied on for a consolidated return on their marketing investments (ROMIs). According to a report by Campaign Monitor, Email Marketing generates 4400% ROI & $44 for every $1 spent.

Marketing AI 58

Marketing AI Email Marketing Campaigns Personalization 58

Valasys

NOVEMBER 4, 2019

Benefits of content personalization for B2B marketers pay off in the form of improved return on marketing investment (ROMI), as the data can serve as the microscopic lens for understanding the customers better & improving their experiences. Ways Content Personalization Benefits B2B Marketers.

Marketing AI 45

Marketing AI B2B Marketing Personalization Marketing Budget 45

Valasys

SEPTEMBER 25, 2019

Lead Quality: It helps gauge whether leads generated to match the lead qualification criteria. Lead Volume: The syndication strategies need to generate a bare minimum number of qualified leads to justify the Return on Marketing Investment (ROMI). Wrapping It Up.

Cost per Lead 55

Cost per Lead WOMM Webinar Metrics ROMI 55

Valasys

AUGUST 28, 2019

It will provide marketers with an opportunity to meet the best people in the industry & build-on their wealth of knowledge. Decipher the Power of Artificial Intelligence (AI) : Artificial Intelligence (AI) & machine learning (ML)-based algorithms have revolutionized every aspect of B2B marketing & sales.

Marketing AI 40

Marketing AI CMO Planning Paid Search Agency 40

Valasys

AUGUST 26, 2019

When it comes to B2B content marketing & crafting of a holistic strategy for creation & distribution of content across multichannel, to help the marketers optimize their return on marketing investments (ROMI), the marketers need to be well informed of the changing dynamics of market place around them.

Paid Content 40

Paid Content Top of Funnel B2B Marketing Marketing AI 40

Valasys

APRIL 3, 2020

Use Content tailored to specific buying cycles and channels and employ omnichannel retargeting. This not only helps in improving the efficiency of marketing campaigns but also helps in optimizing the Return on Marketing Investment (ROMI). Handle the Complexity of Your eCommerce Businesses.

eCommerce 52

eCommerce B2B Enterprise Management Customer Satisfaction 52

Valasys

AUGUST 8, 2019

Marketers need to focus on KPIs signifying positive performance such as open rates, click rate, Click-Through-Rates & the ratio of clicks to conversions. The upsurge in these KPIs directly resonates with the positive performances of the campaigns, directed towards an optimized Return on Marketing Investment (ROMI).

Paid Content 40

Paid Content Email Marketing Optimization Research 40

Valasys

AUGUST 9, 2019

Oftentimes, the sales team isn’t aware of the pieces of content that their sales-ready prospects have already been served with, during their nurturing processes as leads. For deciphering the methodologies to architect perennially healthy sales pipeline, feel free to get in touch with us.

Paid Content 40

Paid Content Marketing Budget Lead Ranking Top of Funnel 40