Launch Marketing

JANUARY 2, 2019

If you don’t have the resources to design for mobile, keep your font sizes large and test your layouts for visibility on smaller screens. Optimize against AB testing and performance metrics. Finally, we’ve written about the importance of AB testing on our blog before—a lot of marketers have.

A/B testing 72

A/B testing Email Marketing Campaigns Effectiveness 72

Convert

NOVEMBER 13, 2023

It’s a tool for testing and improving your product while you continuously develop it. Tech giants like Booking.com, Netflix, Meta, Google, Microsoft, and Amazon have been testing hypotheses to enhance their products and services for decades. Nowadays, they conduct up to 10,000 tests each year.

Product 52

Product Lead Ranking A/B testing Sample 52

Convert

MARCH 21, 2023

A ton of original research went into it, where I personally used and tested each tool against several criteria, including the effect on page speed, pricing, ML features, ideal use cases, supported devices, integrations, and more. In CRO circles, the sample size to create accurate heatmaps is 2,000 to 3,000 pageviews per page, per device.

Comparison 52

Comparison Budget Programs Tools Marketing Analytics Tools 52

B2B Digital Marketer

APRIL 8, 2021

If I were to ask you right now how much ROI you’re getting from all you’re digital marketing activities, chances are you don’t have a clue. You need to track the return you’re getting from all your digital marketing activities. Digital activity ROI assessment: [link]. Click here! Ruben’s website: [link].

Marketing AI 52

Marketing AI Marketing Strategy Marketing & Strategy B2B Marketing 52

Convert

SEPTEMBER 8, 2021

So you’re currently running A/B tests and looking to scale out your testing program. You have good traffic, you’re seeing great results and now you want to run far more tests and get that data asap. But how can you start testing faster? That’s where multivariate testing comes in. What Is Multivariate Testing?

Multivariate analysis 52

Multivariate analysis Marketing Automation Services Tools A/B testing 52

Convert

OCTOBER 27, 2021

You can learn to make your marketing far more effective by improving it with A/B testing! It doesn’t matter if you’re a small business or an enterprise company, A/B testing can help you get ‘more’ from all of your marketing efforts. What Is A/B Testing? Some tests can see leaps of 10-50% difference.). Send emails ?

Paid Content 52

Paid Content Paid Search Agency Budget Programs Work Management 52

chiefmartech

FEBRUARY 9, 2016

Most are mid-to-senior level digital, marketing, and technology executives — including many marketing technologists and heads of marketing technology at major firms — paticipating from a wide range of industries. and advanced analytics techniques to assess probability of martech adoption at each major stage of company growth.

Enterprise Management 40

Enterprise Management Marketing Automation Services Work Management Marketing Management 40