Metaverse dangers: How to protect brands from the dark side
Sprout Social
JANUARY 19, 2023
If the metaverse is the new frontier of the internet, it currently resembles the Wild West. According to a Sprout survey of 300 marketers responsible for their brands social media strategy, 64% cite data, privacy and brand safety as concerns within the metaverse. NFT giveaways, in-experience currencies, etc.).
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