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How to Define Social ROI for B2B marketing

Valasys

Hence, it is important for marketers to measure the Return on Marketing Investment (ROMI) as well as the Return on Investment (ROI) of the social campaigns. According to a report by Pew Research Centre, 67% of Americans get some of their news on social media, primarily on Facebook & Twitter. Source: HubSpot).

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How to Define & Measure Social KPIs – Part -1

Valasys

54% of social browsers use social media to research products (Source: GlobalWebIndex, 2018) & 74% of the customers who have had a positive experience with a brand on social media are likely to recommend the brand to their friends & families (Source: Forbes, 2018). Besides serving as a tool for link shortening, Bit.ly

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How to Define & Measure Social Media KPIs Part V

Valasys

In the previous sections of the blog, we have unraveled how brands can define, measure & optimize their social media KPIs for channels such as Facebook , Twitter , Instagram & LinkedIn. And KPIs influence management behavior as well as business culture.”. The Important Social Media KPIs for YouTube.

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How B2B marketers can strategize LinkedIn Advertisement in 2019

Valasys

According to Hootsuite, from having 467 million users in Q3 2016, the platform surged to 590 million users by the end of 2018 (which means a whopping addition of 123 million users in two years). This element is missing from the past-paced news feeds on other giant social media platforms such as Facebook & Twitter.

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99 B2B Marketing Statistics to Back Your Bets

Televerde

Unsplash, 2018). Toprankblog.com, 2018). Content Marketing Institute, 2018). 6 in 10 people say watching a video on Facebook has influenced their purchasing decisions. Nearly half on consumers engage with brand videos on Facebook every day. Animoto.com, 2018). Business Insider, 2018). Curata, 2019).

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The Ultimate List of B2B Marketing Software for Ambitious Brands

Valasys

So, we have compiled the ultimate list of B2B marketing software for ambitious brands, intending to help you optimize your marketing endeavors for a better Return on Marketing Investment (ROMI). Gartner peer insights voted the platform as to the best CRM lead management software of 2018. Email Marketing : Emails can be very powerful.

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How to Define & Measure Social Media KPIs – Part VI

Valasys

Most of the companies spend a considerable amount of their time & resources in trying to define & measure the social media KPIs like FB , Twitter , Instagram , LinkedIn , YouTube , Pinterest, etc. . “How to set Social Media KPIs” remains a vital question at the back of the head of every marketer.