The Point

OCTOBER 7, 2014

Billion with Google in 2013. Increasingly, however, B2B marketers have other options when it comes to investing pay-per-click dollars. Foremost amongst the competition are the big three social networks: Twitter, LinkedIn, and Facebook, all of which, to varying degrees, rely on advertising to monetize their huge user bases.

Paid Content 100

Paid Content PPC Twitter Linkedin 100

SocialPilot

FEBRUARY 9, 2024

You can also find Neal on Twitter, where he shares thoughts and news on digital and social media marketing strategies for every platform. Madalyn is for Twitter, what Mari is for Facebook. She will enrich you with helpful Twitter tricks and resources to grow your brand on the platform. Why should you follow her?

Paid Content 94

Paid Content Paid Search Agency Social Media Social Marketing 94

Hubspot

AUGUST 19, 2013

In 2009, Craig Danuloff crunched some numbers to show that a Quality Score of 10 could save you 30% on cost per click, or CPC. Sadly, I can’t link to the post because the Click Equations blog now redirects to Acquisio.) A Quality Score of 6 was previously below average, and increased your CPC by 16.7%.

Lead Scoring 28

Lead Scoring Lead Ranking Cost Per Click PPC 28

Marketing Insider Group

JANUARY 28, 2015

Each has a different model but mostly you can buy this traffic on a Cost-Per-Click (CPC) basis. Twitter, Facebook, Linkedin, etc. And their fans create content at a rapid pace: AdAge reported that it would take almost three years to watch all of the video content that GoPro users uploaded in 2013.

Work Management 100

Work Management Webinar Metrics Marketing & Strategy Marketing Strategy 100

Hubspot

FEBRUARY 2, 2017

If you're already using pay-per-click (PPC) techniques to power your presence on Facebook, Twitter, or Google, consider yourself lucky -- you can add LinkedIn to that list, too. The two options you have for any pay-per-click advertising are: Cost Per Click (CPC).

Linkedin 28

Linkedin Paid Search Agency Ads Cost Per Click 28

Hubspot

FEBRUARY 27, 2019

If you're already using pay-per-click (PPC) techniques to power your presence on Facebook, Twitter, or Google, consider yourself lucky — you can add LinkedIn to that list, too. Maximum cost-per-click (CPC) bid , where you'll be charged each time someone clicks on your ad.

Linkedin 101

Linkedin Paid Search Agency Ads Campaigns 101

Webbiquity

DECEMBER 1, 2015

It’s never been great on Twitter, and recent changes LinkedIn made to Groups functionality reduces their value. 90% of companies now use social media for business purposes – up from 60% in 2013. Facebook, Twitter and Pinterest drive the most social media referral traffic back to websites. iMedia Connection ). Cognizant ).

Social Media 100

Social Media Stats Media Emarketing 100