Remove 2012 Remove Cable Remove Companies Remove Youtube
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9 YouTube stats to inform your marketing strategy in 2019

Sprout Social

When YouTube first arrived in 2005, few likely had any idea how valuable it would become. By 2010, YouTube was generating more than two billion views each day. As video has continued to grow as one of the most compelling channels for marketing and entertainment, YouTube has remained at the forefront. 1. There are 1.9

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Why Digital Media is Killing TV Advertising

Hubspot

In 2018, research conducted by the Leichtman Research Group found that 78% of households still watch traditional satellite or cable TV. Traditional TV viewing has dropped dramatically since 2012 , particularly among 18-24 year olds. For example, YouTube TV increased its viewership by more than 10X between 2010 and 2017.

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Who Will Win the War for TV Ad Dollars?

Contently

Ratings dropped 15 percent from London 2012. Some, sans cable subscriptions, simply tuned out. Neither TV nor radio can even come close to gathering the kind of detailed demographic and behavioral data companies like Facebook offer. Traditional companies, however, still need the scale that TV provides.

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TV Is Going Away (Or Not)

Rain: The Growth Agency

” At least, that’s what the CEO of a public company recently told me at the start of a meeting. Since 2012, about 6 million households have cut the cord to cable and satellite TV. That means that less than 2% of households have truly cut the cord for live TV since 2012. I don’t.” rolls out.

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How the Third Wave of Media Is Transforming Marketing Content

Hubspot

In 2012, marketing is publishing, so let's learn how to be a great publisher in an industry under constant disruption. Salar Kamangar, CEO of YouTube, believes that we are in a third wave of media. The second wave was cable networks. The Third Wave of Media. ” Niche AND Quality.

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The Internet Trifecta & the Battle for Attention: Lessons From Mary Meeker's Internet Trends Report

Hubspot

This year, Meeker talked about messaging, mobile, phone books, Pinterest, Yelp, Yammer, YouTube, and more. 4) Internet use was up 9% in 2013 compared to 11% in 2012. If you doubted the power of video, look no further than YouTube. 2) Google''s average revenue per user is 6X that of Facebook.

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6 Content Marketing Plays Inspired by Basketball Madness

Content Marketing Institute

Every March, basketball madness infiltrates offices, bars, restaurants, and even a cable-channel wedding dress show. Remember to design it to generate helpful insight for your company too. If you’re writing on the same topics in the same way as dozens of other companies, you’ll suffer the “23” effect. Click To Tweet.