Marketing on Threads: What you need to know
Martech
JULY 12, 2023
The buzz around Threads is huge news for marketers as many have been taking a step back from Twitter following Elon Musk’s takeover last year, resulting in a 59% drop in ad spend in the US. Threads will collect a vast amount of information about its users, in the same way Meta’s other platforms Facebook and Instagram do.
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