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Need to Drive Leads? Try These Traditional Tactics Now

Marketing Insider Group

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy June 18, 2010 3 Subscribe Need to Drive Leads? But social media has opened up a channel. Other channels have not closed yet.

Tactics 100
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Be A Hero: Choose Appointment Setting for Your Next Campaign

Marketing Insider Group

Share: Read more from Demand Generation B2B Marketing , Lead Qualification , Marketing Innovation , Sales Alignment , Telemarketing 9 Comments Post a comment Chris Snell Oct 14 2010 Great post Michael. Dan McDade Oct 14 2010 I enjoy reading your articles, Michael, but have to disagree with your take on appointment setting.

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What Can We Learn from 7 Awesome Corporate Blogs?

Online Marketing Institute

By Cameron Chapman on Oct 8, 2010 11 Comments Share Tweet Share A winning corporate blog can bring new traffic to your website and added attention to your company. According to one study, businesses that blog get an average of 55% more traffic on their websites than those who don’t. It’s that simple.

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Pressure

Content Standard

Learn how an evolution in the way we create, discover, and share information has fundamentally shifted the way enterprise marketing teams operate. TV companies have seen the early signs of transformation taking place in how people discover, consume, and share information. The Backstory. Content marketers just followed their lead.

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The Founders Interview Series #17: Peter M. Vessenes, ProfitSee

Webbiquity

Business owners and entrepreneurs face a long list of challenges in creating and sustaining a successful company. Fundamentally, all business owners want financial stability, growth in revenue, access to money when they need it, increasing profits, an increase in the value of the company, and, ultimately, a succession plan.

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Under Pressure: How Content Marketing Has Transformed Marketing Strategies Since the 1950s

Content Standard

Learn how an evolution in the way we create, discover, and share information has fundamentally shifted enterprise marketing strategies. So, along with these new sentiments toward purchasing things, people are turning away from television at a rate faster than its growth in the 1950s, instead choosing ad-free services like Netflix and Hulu.

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26 A/B Testing Examples to Inspire Your Next Test

Convert

You know that A/B testing unravels insights that can translate into business growth and set new records in revenue generation, but the problem is when you sit down to test something on your website, landing page, email, etc. And Csek wanted to decrease its bounce rate. That’s all well and good, but what if you don’t know what to test?