Convince & Convert

AUGUST 18, 2010

How can we make a viral video that gets thousands of views? How much money should we be pulling from the email budget, to support social media? lindavandevrede Many of the PR professionals and agencies who understand social media and how much time it takes to build relationships are right here in Phoenix. Does that make sense?

PR 161

PR Social Media Paid Content Media 161

Convince & Convert

APRIL 14, 2010

The Soundog is an ingenious device – a small, personal speaker with switching capabilities, enabling me to listen to whichever game I prefer without bothering nearby patrons. You might also enjoy this interview series of social media experts: [link] [link] benedetta Hi Jay great post. I agree, helping works, selling doesn't.

Social Media 129

Social Media Media Paid Search Agency CAN-SPAM 129

Hubspot

MAY 23, 2014

Since hashtags became clickable in 2009 , brands and consumers have used them to start, track, and follow conversations on Twitter. Emotional stories are shareable, and they tend to garner participation from news outlets and celebrities with sizeable social media followings – which adds fuel to the hashtag’s viral fire.

Twitter 28

Twitter Rules Brand Identity Branding 28

Convince & Convert

SEPTEMBER 21, 2010

That's why I mentioned that even though I'm showing in my table my personal ranking of these tools, it's meant to be just a starting point. Personally, one gripe I have with popular solutions out there is the latency in acquiring the data posted live. In control. In control. I have to say that I am impressed so far.

Social Media 157

Social Media Media Paid Content Work Management 157

Convince & Convert

SEPTEMBER 21, 2010

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily. I was thinking about trying to squeeze it in here, but I don't have enough personal experience with it yet.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Convince & Convert

APRIL 22, 2010

. “Social media&# will change customer service more acutely than it will change marketing. Social CRM (customer relationship management) is the emerging discipline of providing personalized helpful, meaningful service and support using social channels like Twitter (and increasingly, Facebook ). Whatchew Talking Bout?

Social Media 129

Social Media Paid Content Media Advertising Agencies 129

B2B Marketing Zone Posts

AUGUST 3, 2010

12 Ways to Leverage Your LinkedIn Profile for a B2B Company - Social Media B2B , July 29, 2010 LinkedIn is considered by many to be the professional social network, but since it is based around people and their individual profiles, many don’t realize the benefit their B2B company can get with a well-crafted, active personal profile.

Ning 40

Ning Paid Content Facebook Sales Management 40

Convince & Convert

JULY 9, 2010

An expert in marketing to women, she heads the Media Connections practice, focused on managing brand dialogue via traditional and social media. It doesn’t get any more authentic of an experience than that.

Personalization 123

Personalization Paid Search Agency Transparency PR 123

Online Marketing Institute

OCTOBER 31, 2010

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily. I was thinking about trying to squeeze it in here, but I don't have enough personal experience with it yet.

Social Media 40

Social Media Paid Content Tools Media 40

Convince & Convert

APRIL 7, 2010

There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. Recently, I had the good fortune of hosting the weekly #socialmedia chat (Tuesdays 9am Pacific) where social media types congregate on Twitter and answer three questions posed by the host. No thanks.

Analysis 152

Analysis Social Media Work Management Mobile Marketing 152

Convince & Convert

MARCH 2, 2010

Not the ready, fire, aim email that’s the bane of your inbox, but smart, contextual email that sends the right message to the right person at the right time. That’s been ExactTarget’s territory for a long time, and extending that concept of message-centric, platform-agnostic to social media is a natural fit.

Business 117

Business Paid Search Agency Social Media Analysis 117

Convince & Convert

SEPTEMBER 2, 2010

As my co-author Amber Naslund put it once “with social media, my relationships aren’t bound by geography or circumstance.&# Humanity People always slam Twitter for people talking about “what they had for lunch&# but the blending of the personal and professional is very attractive to me. I love change. I thrive on it.

Social Media 155

Social Media Media Webinar Metrics Marketing & Strategy 155

Convince & Convert

SEPTEMBER 20, 2010

Overwhelmingly, respondents in the study prefer interacting with official, branded accounts rather than personal accounts from employees. Most Interesting New Piece Info For Me Overwhelmingly, respondents in the study prefer interacting with official, branded accounts rather than personal accounts from employees. Wrong approach.

Twitter 147

Twitter CRM Business Paid Search Agency 147