The Effective Marketer

MAY 9, 2011

So while adding another person to your marketing budget may seem tricky at first, maybe you don’t have to hire an additional person (although for larger organizations that should definitely be the case). How you decide to work with it will determine whether you succeed or fail. United States License.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

The Effective Marketer

FEBRUARY 15, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking If you’re gonna copy, make it right An interesting blog post by Jason Cohen at OnStartups.com discussed why you shouldn’t copy other companies just because they were successful at what they do.

Work Management 100

Work Management Marketing Budget Marketing Automation Services Marketing Management 100

The Effective Marketer

OCTOBER 14, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Networker’s Dream Ever been in a situation where you are trying to get a hold of someone or get introduced to another person but just can’t figure out how? United States License.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Budget Creation Marketing Management 100

The Effective Marketer

MAY 18, 2010

When hiring someone for a marketing position , it’s important to know these different types exist. Hiring marketing people is tough enough as it is, one has to understand the type of person they need for each specific position. Passionate Marketers. Who do I want to work with? From interns to the VP.

Planning 100

Planning Work Management Marketing Management Marketing Budget Creation 100

Content Standard

JANUARY 25, 2018

There is still a disconnect within organizations on why this channel should be fully integrated into the overall marketing strategy and not in a silo. Social media remains a silo within the marketing department: In the most recent CMO Survey , marketing leaders gave an average of 4.2 (7 Social Media Evolution.

Social Media 78

Social Media Social Marketing Work Management Marketing Management 78

The Effective Marketer

APRIL 9, 2009

The site not only lists top executives based on approval ratings but also shows you reviews that give you some more specifics of the person, the company, and what it feels like working there. Insider information is always good when planning your next career move! United States License. United States License. United States License.

Lead Scoring 100

Lead Scoring Lead Ranking Work Management Marketing Budget Creation 100

The Effective Marketer

NOVEMBER 4, 2009

The chart above shows in a funny way that you sometimes feel more productive when you are checking email, and that you may turn to it if you get bored, and from personal experience I have felt the same way. This entry was posted on Wednesday, November 4th, 2009 at 8:15 am and is filed under Communication , Marketing Management , productivity.

Product 100

Product Work Management Marketing Budget Creation Marketing Automation Services 100

The Effective Marketer

FEBRUARY 16, 2009

You can’t be a marketer without having done some surveys in your life, otherwise where will you have gotten your data from? With the advent of cheap online survey software, everyone it seems is creating and sending out surveys. How did you target and fine tune your messages? that will positively affect your campaigns.

Customer Surveys 100

Customer Surveys Marketing Automation Services Work Management Marketing Management 100

The Effective Marketer

JANUARY 18, 2009

My suggestion if you want to get some interesting tidbits on the impact of having a positive attitude in your life (both professionally and personally) is to read “ The Little Gold Book of Yes! ”, by Jeffrey Gitomer (see link in my ‘books’ page). But let’s not digress. Problem solving, however necessary, does not produce results.

Planning 100

Planning Work Management Marketing Management Effectiveness 100

The Effective Marketer

JULY 21, 2009

Taking the plunge into social media may not be the right thing for you Social media is just another media Experts, personalities and false prophets are all clamoring that social media is king. I don’t know about you, but so far it seems like Social Media is nothing more than just another media, another tool in the marketer’s arsenal.

Social Media 100

Social Media Planning Work Management Social Marketing 100

The Effective Marketer

JANUARY 13, 2009

Drucker advises us to use the following when determining the responsibility for each task laid out in the plan: The name of the person responsible for the task The deadline (when does it need to get done?) That’s the only way you will be able to accomplish everything you set out to do in your plan.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

The Effective Marketer

MAY 25, 2009

All the great presentation techniques they teach when you have to deliver a presentation in person will most likely not work. but this person can also interject during the presentation to create a dialog. This entry was posted on Monday, May 25th, 2009 at 7:43 pm and is filed under Communication , Webinars.

Webinar Metrics 100

Webinar Metrics Planning Work Management Effectiveness 100

The Effective Marketer

JANUARY 25, 2009

Shouldn’t [name of person] also participate in this meeting? From a marketing perspective, the principle still holds true and you will certainly be able to recognize in your organization all those different meeting types and should be able to prepare beforehand and run them according to their individual characteristics.

Planning 100

Planning Work Management Effectiveness Marketing Management 100

The Effective Marketer

APRIL 6, 2009

Well, if events are a big part of their marketing budget, then they need someone they can count on to manage that side of the business. Check out a recent post on Marketing Today website about it. Another person is now sitting on that same chair, trying to do his best, just like you did. United States License.

Planning 100

Planning Work Management Marketing Management Trade Show 100

The Effective Marketer

JANUARY 3, 2009

You could have effective marketing campaigns that drive sales up 100% and win awards and accolades but still have an inneffective marketer at helm. The effective marketer, therefore, uses the tools at his or her disposal in the wisest way possible. Let’s begin our journey to becoming effective marketers!

Planning 100

Planning Effectiveness Work Management Marketing Management 100

The Effective Marketer

MARCH 9, 2010

Sure, our email marketing software has some canned templates but they are very bland. Picture of speaker gives it a personal tone. The picture of the speaker gives it a personal feel. Is always good to see what’s out there to give you some ideas. So I decided to create one and share with you. United States License.

Marketing Budget Creation 100

Marketing Budget Creation Design Email Marketing Planning 100

The Effective Marketer

JUNE 13, 2009

People love free stuff, and if it is quality free stuff that you don’t have to regiser for they will tell more people to check it out and those people will tell even more people (viral marketing anyone?). Odds are that someone may eventually buy the product or service. David Meerman Scott is a master at this.

Work Management 100

Work Management Marketing Automation Services Budget Programs Marketing Management 100

The Effective Marketer

JUNE 21, 2009

What I liked best was the tips on tools you can use and where to find additional resources. Commitment : you will have to commit to spending time developing your social media strategy; it doesn’t work overnight and require backing from your company willing to let you spend time doing it. and measure it religiously.

Inbound Marketing 100

Inbound Marketing Training Planning Work Management 100

The Effective Marketer

FEBRUARY 12, 2009

Create custom views to find emails quickly: let’s say you want to see all emails in your inbox that were sent by a particular person. If you need to see all emails sent by a particular person and still keep them sorted by date, you should create a custom view. This new view will be listed under the “View” menu, “Current View”.

Planning 100

Planning Product Effectiveness Tips 100

The Effective Marketer

FEBRUARY 25, 2009

So now in Outlook I have multiple task categories such as “Action” for things I need to personally work on, “Follow-up” for items that need to be checked upon later, “Calls” for calls I need to make, etc. Reply Daniel Kuperman says: March 1, 2009 at 8:18 pm Track-It is interesting but it doesn’t really add anything new to Outlook.

Work Management 100

Work Management Marketing Budget Creation Marketing Management Planning 100

Online Marketing Institute

NOVEMBER 1, 2010

On this blog you will find insights and advice about how to make conventional, online, and social media work well in B2B marketing. My goal is to inspire, challenge, and engage marketers at firms that sell highly-considered products and services. This blog draws on the heritage of my Forrester research.

Marketing Mix 40

Marketing Mix Tactics Work Management Marketing Management 40

Webbiquity

FEBRUARY 21, 2011

Find the answers to those questions and others here in more than two dozen of the best email marketing guides of the past year. Email Marketing Tips and Tactics. 3 items that should be in your 2010 email budget by BtoB Magazine. Use e-mail for what e-mail is best at! Email Marketing Research and Stats.

Marketing Budget 100

Marketing Budget Email Marketing Tactics Tips 100

Webbiquity

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. How are marketers planning to allocate budgets this year? What percentage of Fortune 100 companies are on Twitter?

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Webbiquity

AUGUST 18, 2012

Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again, see below). What marketing technique generates leads with the highest close ratio? What the best day of the week is for Facebook posting? eMarketer ).

Paid Content 100

Paid Content Social Media Social Marketing Statistics 100