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Delivering Episode 14: How does an average subscriber think about email?

Litmus

Over 600,000 marketing professionals use Litmus’ tools to build, test, and analyze better email campaigns faster. So do you get emails from either of those companies with like stats or anything like that? Over 600,000 marketing professionals use Litmus’ tools to build, test, and analyze better email campaigns faster.

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Not Using Landing Pages in Your Ecommerce Email Marketing? Here’s Why You Should

Unbounce

You build a beautiful HTML template, write engaging copy, and A/B test your subject line. With stats like these, you can just half-butt your ecomm email promotions and still do pretty good, right? You meticulously craft an ecommerce email marketing campaign that’s gonna help you sell a ton of products. Not exactly.

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Christmas in July! Create Smarter Ecomm Landing Pages for the Holidays

Unbounce

” (She and Val Geisler recently teamed up for a webinar on writing copy for holiday emails , so she has a lot to say on the subject.). A lower than expected conversion rate might indicate that something went wrong, but engagement stats like these ones can help you sniff out the cause. What about A/B testing?