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Delivering Episode 14: How does an average subscriber think about email?

Litmus

It’s a perfectly valid answer. So do you get emails from either of those companies with like stats or anything like that? Jason Rodriguez. Welcome everybody to Delivering. So I’m your actual host, Jason Rodriguez, but I’m actually joined today by my lovely wife, Valerie. How are you doing? Valerie Jackson.

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Not Using Landing Pages in Your Ecommerce Email Marketing? Here’s Why You Should

Unbounce

With stats like these, you can just half-butt your ecomm email promotions and still do pretty good, right? They may wonder if the offer is even valid. Val Geisler , email expert at FixMyChurn, offers this advice: Landing pages help you be super specific with your audience, and they help your audience feel seen and heard.

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Christmas in July! Create Smarter Ecomm Landing Pages for the Holidays

Unbounce

” (She and Val Geisler recently teamed up for a webinar on writing copy for holiday emails , so she has a lot to say on the subject.). A lower than expected conversion rate might indicate that something went wrong, but engagement stats like these ones can help you sniff out the cause. Of course, you may have other ideas.