The PPC Attribution Carnival: Finding Your Way Through the Maze [Gifographic]
Adobe Experience Cloud Blog
DECEMBER 22, 2016
Author: Johnathan Dane EDITOR’S NOTE: This gi fographic is part of The Marketer’s Holiday Calendar from KlientBoost. Navigating through the analytics behind your pay-per-click (PPC) campaigns can sometimes feel like a maze. Attribution Models: Understanding the Customer Journey. ” always on your mind.
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