Inbound vs. Outbound Lead Generation: Finding the Right Mix for MQLs
Only B2B
AUGUST 2, 2023
Outbound Lead Generation: Finding the Right Mix for MQLs Understanding MQL Lead Generation: MQLs are prospects who have demonstrated an interest in a company’s products or services but are not yet ready to make a purchase. They require further nurturing and engagement to move them through the sales funnel.
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