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Google AdWords for B2B Organizations: 8 Questions Leadership Should Ask

KoMarketing Associates

As I reviewed Salesforce 2015 State of Marketing report, I was encouraged to read that even though search engine marketing took a backseat to more “popular” programs such as social media and mobile marketing, it is still considered a highly valuable and effective component of the marketing mix. How Much Am I Spending?

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 7 Best Free Email Marketing Services Compared

Mailmunch

Coupled with the fact that over 50% of consumers prefer brands to contact them via email, it’s easy to see how this type of marketing can be a powerful driver for success. You’ll also need a multifaceted solution that takes care of every aspect, from lead generation and analytics to campaign building and automation. User-Friendliness

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Optimize Your Lead Capture Pages

Ontraport

One proven technique is to create a lead capture page — a type of landing page that uses relevant content and personalized messaging to earn strong leads. Through working with thousands of clients over the years, we’ve learned which lead capture page elements convert the best. Be Specific.

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9 Types of Web Analytics Tools — And How to Know Which Ones You Really Need

Parse.ly

Content marketing teams are catching onto what media publishers have known for years: if you’re publishing a lot of content, you’d better have a good measurement system in place. But there is no one tool that can measure everything you want to know. In fact, we see the majority of our customers using Parse.ly

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45 Best Digital Marketing Tools to Boost Your Business

Optinmonster

Do you want to find out the best digital marketing tools in 2024? Given the pace with which the online industry is booming, having the best marketing tools at your disposal is now more important than ever. So, let’s dive in and explore these tools that promise to revolutionize your digital marketing strategy in 2024.

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9 Types of Web Analytics Tools — And How to Know Which Ones You Really Need

Parse.ly

Content marketing teams are catching onto what media publishers have known for years: if you’re publishing a lot of content, you’d better have a good measurement system in place. shows conversions and attributions for actions, such as newsletter signups, subscriptions, registrations, lead captures, and ecommerce sales.

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45 Best Digital Marketing Tools to Boost Your Business

Optinmonster

Do you want to find out the best digital marketing tools in 2024? Given the pace with which the online industry is booming, having the best marketing tools at your disposal is now more important than ever. So, let’s dive in and explore these tools that promise to revolutionize your digital marketing strategy in 2024.