DotDigital

MAY 6, 2021

It’s about understanding customer intent. Like dotdigital’s new eRFM customer modeling tool, new tech makes it even easier for merchants to recognize customer intent and utilize these moments to generate more sales. . Customer intent for ecommerce marketing. Why is customer intent important? Timing is everything.

eCommerce 101

eCommerce Email Campaigns Email Marketing Campaigns 101

DotDigital

MAY 13, 2021

Using insights such as the recency, frequency, and monetary value of past purchases (RFM) enables you to identify customers who have the highest potential. As well as measuring the recency, frequency, and monetary value of past purchases, our new customer modeling tool also looks at engagements like email opens and online activity.

Ad Frequency 59

Ad Frequency Segmentation Marketing Automation Services Purchase Intent 59

PureB2B

MAY 19, 2022

that use buyer intent signals to help you decide the best time to reach out to prospects. Help those who are in the awareness, interest, and consideration stages of the funnel by providing educational content, while reaching out to those who are clearly in the intent and evaluation stages.?. You can also use? behavioral insights ?that

Lead Generation 62

Lead Generation Linkedin Tactics Sales Qualified Leads 62

PureB2B

MAY 19, 2022

Now, switch gears and think about the concept of intent data. Just like that kooky metal detector combing the sands of your favorite beach, intent data serves as a beacon for B2B marketers searching for highly qualified leads in a sea of potential customers. And what kind of signals indicate purchase intent?

Purchase Intent 62

Purchase Intent Paid Content Purchase Intent 62

Vidyard

DECEMBER 8, 2014

And third, according to an Unruly study, enjoyable videos can increase purchase intent by 97%. Second, videos are extensions of what we already love – watching TV and movies – making them easy to consume and, maybe more importantly to today’s marketers, easy to share across social media and email. ‘Nuff said.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Automation Video Marketing 50

Choozle

APRIL 2, 2019

That’s why we recommend looking at the recency of your user data when employing retargeting as a strategy. Recency allows you to look at audience groups by how recently they’ve visited your website and can help you determine how long it takes for a user to convert. When it comes to retargeting, timing is everything. Data can go bad.

Work Management 55

Work Management Marketing Management Service Practices 55

Choozle

MAY 7, 2019

Oracle allows you to target people who are in-market for hotels and have demonstrated intent to book air travel, hotels, car rentals, cruises, and vacation packages. We recommend looking at the recency of your data, or how recently the data you plan on using was collected, before employing it in a campaign.

Practices 44

Practices Planning Best Practices Marketing Management 44