Mailmunch

JUNE 9, 2021

I was scrolling through Twitter the other day and came across a tweet saying, “Email marketing is dead.” Is Email Marketing really dead? According to Campaign Monitor, email marketing boasts a 4200% ROI which is $42 for every $1 spent. 59% of B2B marketers prefer email for lead generation.

Conversion Rate 95

Conversion Rate Email Marketing Conversion Planning 95

SalesIntel

MARCH 20, 2024

Email remains a cornerstone of successful marketing and lead-generation strategies for businesses of all sizes. Recent statistics by HubSpot show that 77% of marketers have seen an increase in email engagement over the last 12 months. 5 Things You Must Avoid In a Sales Email Sequence 1.

Top of Funnel 52

Top of Funnel Cost Intent Signal Response Rate 52

Hubspot

SEPTEMBER 12, 2018

To give you an idea of how this theorem might look in the marketing industry, imagine you launched an email marketing campaign four months ago that had a 20% open rate. The following month, you launched a similar email marketing campaign with the goal of a 20% open rate, but instead received a 25% open rate.

Lead Ranking 74

Lead Ranking Marketing Qualified Leads Open Rate Buyer Personas 74

Hubspot

AUGUST 8, 2019

That’s why successful companies obsessively measure everything about their go-to-market model, sales strategy, and salespeople. Market penetration. Revenue by market. Digging into her activity metrics, you discover she isn’t sending enough emails to generate the number of calls she needs. Number of emails sent.

Cost per Acquisition 96

Cost per Acquisition Lead Ranking Top of Funnel Churn Rate 96

Convert

AUGUST 9, 2022

It is extremely challenging to try to improve organic traffic without an SEO tool, just as it is difficult to boost conversions without an analytics tool, or build an email workflow without an email automation solution. The design of a website has a significant impact on the user experience and conversion rate.

CMS Development 52

CMS Development Marketing Analytics Tools Industry CMS Marketing Automation Services 52

Hubspot

JANUARY 8, 2015

Good, because that is what you are doing to your prospects and subscribers with the same email and landing page elements day after day. If your business is at a standstill for improving open and click-through rates, it’s time you start making changes in your email and landing pages. 1) Commonly Tested Elements.

Tips 28

Tips Landing Pages Click Rate Trigger Marketing 28

SnapApp

OCTOBER 3, 2017

Until recent years, the traditional selling process looked something like this: Marketing would hand leads off to the sales team. Marketing did their thing. Organizations with tightly-aligned sales and marketing had 36% higher customer retention rates and achieved 38% higher sales win rates – MarketingProfs.

Sales Management 97

Sales Management Top of Funnel Lead Ranking Work Management 97