Heinz Marketing

MARCH 19, 2022

Solve Any Problem By Adjusting Target, Team And Frequency. Lastly, it’s important to note the frequency this team is meeting in to discuss any progress towards solving the challenge. Podcasting for B2B Marketing Thought Leaders. Podcasting has emerged as a powerful marketing tool, especially for B2B leaders in the workplace.

Marketing AI 101

Marketing AI B2B B2B Thought Leadership Digital Transformation 101

The Lead Agency

APRIL 14, 2024

Podcasting is not new, but B2B businesses are starting to see new ways to utilise this old marketing tactic. Podcasting is not new, but B2B businesses are starting to see new ways to utilise this old marketing tactic. INsight’s B2B insurance news podcast. Once upon a time, a B2B podcast was all about branding.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Optinmonster

AUGUST 31, 2022

Psychographic : personality traits, opinions, values, special interests. Transactional: frequency, recency, contents, and value of purchase. You can segment your leads based on many different characteristics, such as: Demographic: age, family size, race, gender, occupation, location, and more.

Segmentation 69

Segmentation Lead Scoring Lead Ranking Sales Qualified Leads 69

EMagine B2B Blog

NOVEMBER 14, 2023

This can include blog posts, articles, videos, infographics, podcasts, and more. This includes demographics, psychographics, preferences, pain points, and behaviors. Your content should be accessible and optimized for various platforms, including social media, email, blogs, podcasts, and video.

Planning 52

Planning Content Marketing Top of Funnel Paid Search Agency 52

Buffer

NOVEMBER 4, 2019

A custom audience is a step beyond the basic demographic and psychographic audience filters. We have a whole podcast about it if you want to check out. These audiences give Twitter advertisers a way to save combinations of audiences and subsets of audiences, based on factors like recency and frequency of interactions.

Social Media 75

Social Media Course Paid Search Agency Ideal Customer Profiles 75

Valasys

JULY 16, 2019

The offline methodologies of research involve attending to the B2B marketing events, reading newspapers, watching televisions, following niche-specific influencers & listening to the podcasts. ” Data harnessing & housekeeping from multichannel campaigns lies at the heart of impactful B2B content marketing practices.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Marketing Automation Services 40

Valasys

SEPTEMBER 20, 2019

To create viral content in the form of blog posts or even for leveraging viral video content, marketers can segment & sub-segment their audiences based on their demographics, technographics, fit-data, firmographics as well as their psychographic behavior & researching habits across omnichannel.

Viral Marketing 40

Viral Marketing Marketing & Strategy Marketing Strategy B2B Marketing 40