Aberdeen

JANUARY 16, 2019

Hyper-personalization with Buyer Intent Data. By creating a Live Enrichment Infrastructure, he enabled the dynamic injection of rich data from third-party APIs and his lead-scoring model into his homepage(s). It is the most accurate way to predict who is currently in-market and what technologies they’re considering.

Intent Data 40

Intent Data Intent Lead Ranking Personalization 40

Aberdeen

AUGUST 23, 2019

Product teams face a never-ending struggle to come up with new features to develop for customers. And with intent data , you can fuel a product roadmap that’s sure to lead to success. Product managers have always applied models to their decision making that can make feature development as much of a science as possible.

Features 40

Features Lead Ranking Product Intent Data 40

Hubspot

DECEMBER 23, 2022

Our team gathered 19 of the best sales prospecting tools on the market in 2023. Review key features and find out which will work best for you. Here you can both find prospects and leverage additional features to move them along the buyer’s journey. Custom prospect list building and management. Image Source.

Enterprise Management 76

Enterprise Management Ideal Customer Profiles Work Management Marketing Management 76

B2B Marketing Directions

AUGUST 27, 2017

SiriusDecisions defines Active Demand as the demand units that are showing evidence of acute need or buying intention. In other words, Active Demand refers to demand units that are currently "in-market" for the type of solution you sell.

Demand 40

Demand Work Management Intent Data Features 40

Aberdeen

FEBRUARY 13, 2019

According to this data-driven success story, they wanted to shake up their account-based marketing strategy by imbuing it with buyer intent data. That simple first step toward fueling their ABM with intent data added more than $500,000 to their pipeline, according to SalesTechStar. Let me know.

Acquisitions 40

Acquisitions Account Based Marketing Bombora Intent Data 40

Aberdeen

SEPTEMBER 17, 2019

Make Every Brand Awareness Tactic Count with Intent Data. While these traditional pieces of marketing can’t hurt, you need to go a step further to cut through the noise and gain attention from the right people. CEOs and other business leaders want to know that marketers aren’t wasting time with brand awareness.

Brand Identity 40

Brand Identity Branding Intent Data B2B Thought Leadership 40

6sense

DECEMBER 8, 2021

Also see if any other features stand out, like technology platforms or solutions they’re already using, or if they were previously the customer of a competitor. With enough data, patterns will emerge … and they’ll help inform the creation of a traditional ICP. . Company size. Geographic location. Number of employees.

Ideal Customer Profiles 62

Ideal Customer Profiles Profiling CAN-SPAM Intent Signal 62

Aberdeen

SEPTEMBER 30, 2019

By infusing intent data into your brand awareness campaigns, you can cover your bases with what business leaders really care about—conversions. Beyond conversions, intent data creates a foundation for the rest of your brand awareness goals so you can feel confident in your approach to the long game.

Intent Data 40

Intent Data Intent Brand Identity Branding 40

Aberdeen

SEPTEMBER 30, 2019

By infusing intent data into your brand awareness campaigns, you can cover your bases with what business leaders really care about—conversions. Beyond conversions, intent data creates a foundation for the rest of your brand awareness goals so you can feel confident in your approach to the long game.

Intent Data 40

Intent Data Intent Brand Identity Branding 40