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How to Train 80,000 People to Use Social Video Effectively

Convince & Convert

Why less can mean more when it comes to Facebook advertising with video. How having a social media plan extends beyond the computer and means more than maintaining active accounts online. Why social marketing doesn’t mean just social media. If you could do a Skype call with any living person, who would it be?

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How Publix Loves Their Customers in Social Media

Convince & Convert

million Facebook fans, 193k Twitter followers, and 13.3k Why properly handled but ultimately unsuccessful social posts don’t equal a failing social media plan. Publix Super Markets on Twitter , Facebook , Instagram , YouTube , Pinterest. If you could do a Skype call with any living person, who would it be?

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Living Proof That Defense Contractors Can Rock at Social Media

Convince & Convert

How creating defined strategies for each social channel leads to an effective and targeted marketing plan. Why a comprehensive digital and social media plan means including HR. “I work with a lot of engineers and rocket scientists that saw social media as something their kids did. ” —@lmarino.

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6 Required Competencies for Social Organizations | Conferences and.

Convince & Convert

6 things you need 2 incorporate into your social media plan. 6 things 2 incorporate in your social media plan [link] [link] Nate Riggs I'm really excited to speak with @jaybaer on a Skype Session today. link] [link] Rick Rosario Word RT @Eric__Torres: Marketing isn't about campaigns, its always on.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Bonus: My list of social media monitoring tools that I collect to share with others and test myself. applications like Facebook, Twitter, Skype, etc. I think Facebook pages are a tool that are not given enough credit right now. Expion just compiled 8 case studies with one of our clients, Applebee's.

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Is Social Conversation a Myth?

Convince & Convert

Facebook has some great banter with the wall posts and status updates, but it’s more chatty than conversational and it’s not an open/public environment. But yet, the fact that true conversations per se are unlikely shouldn’t serve as sufficient cultural permission to turn social media into Headline News.

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3 Reasons Email is the Coolest Vampire Today

Convince & Convert

The Wall Street Journal said email’s era had ended thanks to Facebook. Facebook’s COO said that email was probably going away. Well, it’s certainly weathered the wooden stakes of pundits and the introduction of IM, RSS, Skype, MySpace, Facebook & Twitter quite well. October 2009. So is email immortal? link] Jeffrey K.

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